
#1
138 mercati monitorati
Fonte: dati di mercato BNBCalc · Revisionato da Parker Place, CTO di BNBCalc.com · Dati aggiornati il 7 ottobre 2026
London è il principale mercato di affitti a breve termine di Regno Unito su Airbnb e Vrbo per fatturato annuo. Gli annunci di livello medio a London guadagnano in media $78,928 all'anno, con un tasso di occupazione del 59% a una tariffa giornaliera media di $316. London ha una media di 4,805 annunci attivi.
Mercato con maggiori ricavi
London
$78.9K
Ricavi annuali mediani
$29.8K
Ricavi medi per annuncio
Occupazione mediana
46%
Occupazione aggiustata
Mercati monitorati
138
Copertura di mercato nazionale

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Ogni mercato sottostante linka alla sua pagina completa del mercato BNBCalc. Le classifiche dei paesi non statunitensi utilizzano prima il fatturato annuo perché il rendimento lordo richiede metadati sul valore della proprietà attualmente disponibili solo negli Stati Uniti.
La media degli annunci attivi è il numero medio di annunci Airbnb e Vrbo attivi in un mercato ogni mese negli ultimi 12 mesi, la stessa cifra che vedrai sulla pagina di quel mercato. Il fatturato annuo è il fatturato totale del mercato negli ultimi 12 mesi diviso per questa media, e include già le spese di pulizia.
| Posizione | Mercato | Ricavi annuali | Ricavi mensili | ADR | Occupazione | Annunci attivi medi |
|---|---|---|---|---|---|---|
| #1 | London | $78,928 | $6,577 | $316 | 59% | 4,805 |
| #2 | Paddington - Kensington | $65,640 | $5,470 | $281 | 56% | 5,369 |
| #3 | Edinburgh | $56,901 | $4,742 | $240 | 60% | 3,649 |
| #4 | Camden - Islington | $48,746 | $4,062 | $209 | 58% | 2,271 |
| #5 | Kendal | $46,211 | $3,851 | $198 | 53% | 3,185 |
| #6 | Fort William | $45,488 | $3,791 | $223 | 49% | 1,200 |
| #7 | Skye | $44,389 | $3,699 | $209 | 51% | 1,611 |
| #8 | Cheltenham | $41,708 | $3,476 | $201 | 49% | 1,875 |
| #9 | Penrith | $41,585 | $3,465 | $172 | 57% | 2,037 |
| #10 | Swindon | $40,183 | $3,349 | $207 | 45% | 1,032 |
| #11 | Berwick-upon-Tweed | $38,845 | $3,237 | $173 | 55% | 1,450 |
| #12 | Chiswick | $38,239 | $3,187 | $201 | 50% | 2,822 |
| #13 | Kingsbridge | $37,981 | $3,165 | $214 | 43% | 1,115 |
| #14 | London - East End | $37,261 | $3,105 | $179 | 53% | 1,890 |
| #15 | Pitlochry | $36,972 | $3,081 | $210 | 46% | 894 |
| #16 | Matlock | $36,464 | $3,039 | $171 | 48% | 2,347 |
| #17 | Yorkshire Dales National Park | $36,422 | $3,035 | $162 | 52% | 2,375 |
| #18 | Ulverston | $36,376 | $3,031 | $164 | 51% | 809 |
| #19 | Striling | $36,112 | $3,009 | $176 | 50% | 881 |
| #20 | Suffolk Coast & Heaths | $36,106 | $3,009 | $200 | 43% | 2,521 |
| #21 | Fife | $35,926 | $2,994 | $192 | 45% | 1,704 |
| #22 | Tenby | $35,820 | $2,985 | $174 | 47% | 1,923 |
| #23 | Chichester | $35,755 | $2,980 | $203 | 45% | 945 |
| #24 | Tiverton | $35,470 | $2,956 | $175 | 48% | 694 |
| #25 | Brixton | $35,354 | $2,946 | $165 | 55% | 2,952 |
| #26 | Worcester | $35,068 | $2,922 | $171 | 49% | 1,363 |
| #27 | Newtown | $35,048 | $2,921 | $168 | 48% | 1,288 |
| #28 | Wrexham | $34,998 | $2,916 | $153 | 52% | 486 |
| #29 | Chippenham | $34,852 | $2,904 | $179 | 47% | 611 |
| #30 | High Peak | $34,836 | $2,903 | $158 | 51% | 882 |
| #31 | Tetbury | $34,752 | $2,896 | $173 | 48% | 854 |
| #32 | North Norfolk | $34,483 | $2,874 | $188 | 46% | 3,618 |
| #33 | Sidmouth | $33,949 | $2,829 | $165 | 48% | 1,553 |
| #34 | Cleobury Mortimer | $33,918 | $2,826 | $182 | 45% | 234 |
| #35 | Iverness | $33,620 | $2,802 | $172 | 48% | 2,387 |
| #36 | Oxford | $33,475 | $2,790 | $178 | 48% | 2,605 |
| #37 | Snowdonia National Park | $33,309 | $2,776 | $162 | 47% | 2,783 |
| #38 | Rye | $33,266 | $2,772 | $178 | 43% | 1,128 |
| #39 | Anglesey | $33,263 | $2,772 | $163 | 47% | 2,241 |
| #40 | Harleston | $33,232 | $2,769 | $172 | 46% | 539 |
| #41 | Cinderford | $33,134 | $2,761 | $159 | 48% | 1,868 |
| #42 | Argyll | $32,948 | $2,746 | $184 | 44% | 1,429 |
| #43 | Winchester | $32,762 | $2,730 | $170 | 48% | 671 |
| #44 | Glasgow | $32,490 | $2,707 | $166 | 51% | 1,207 |
| #45 | Torridge | $32,334 | $2,695 | $172 | 45% | 1,997 |
| #46 | York | $32,321 | $2,693 | $168 | 46% | 2,670 |
| #47 | Salisbury | $32,178 | $2,682 | $167 | 47% | 753 |
| #48 | Moretonhampstead | $32,065 | $2,672 | $158 | 46% | 499 |
| #49 | Poole | $32,040 | $2,670 | $175 | 44% | 1,184 |
| #50 | Cumbria Coast | $32,022 | $2,668 | $146 | 49% | 767 |
| #51 | Bristol | $31,978 | $2,665 | $154 | 51% | 3,384 |
| #52 | Bournemouth | $31,848 | $2,654 | $169 | 44% | 2,187 |
| #53 | South Kesteven | $31,581 | $2,632 | $155 | 46% | 648 |
| #54 | Carlisle | $31,337 | $2,611 | $143 | 50% | 847 |
| #55 | Abergavenny | $31,215 | $2,601 | $159 | 45% | 1,174 |
| #56 | Leominster | $31,140 | $2,595 | $161 | 47% | 724 |
| #57 | King's Lynn | $31,030 | $2,586 | $153 | 47% | 358 |
| #58 | Ayr | $31,021 | $2,585 | $150 | 51% | 529 |
| #59 | Ilfracombe | $30,939 | $2,578 | $185 | 40% | 1,193 |
| #60 | Weymouth | $30,856 | $2,571 | $171 | 43% | 1,119 |
| #61 | Axminster | $30,795 | $2,566 | $164 | 43% | 648 |
| #62 | North London | $30,441 | $2,537 | $163 | 49% | 3,519 |
| #63 | Dundee | $30,364 | $2,530 | $154 | 47% | 888 |
| #64 | Cranworth | $30,283 | $2,524 | $159 | 45% | 729 |
| #65 | Pwllheli | $30,220 | $2,518 | $184 | 40% | 1,223 |
| #66 | Dumfries | $30,153 | $2,513 | $148 | 47% | 854 |
| #67 | Brighton | $29,910 | $2,492 | $175 | 45% | 3,015 |
| #68 | Scarborough | $29,839 | $2,487 | $149 | 46% | 3,398 |
| #69 | North Ayrshire Council | $29,817 | $2,485 | $147 | 50% | 301 |
| #70 | Conwy County | $29,771 | $2,481 | $149 | 45% | 1,535 |
| #71 | Cornwall | $29,674 | $2,473 | $174 | 42% | 11,257 |
| #72 | Aberystwyth | $29,568 | $2,464 | $140 | 48% | 905 |
| #73 | East Sussex | $29,401 | $2,450 | $168 | 45% | 1,309 |
| #74 | Newton Stewart | $29,318 | $2,443 | $154 | 44% | 448 |
| #75 | Wells | $29,288 | $2,441 | $153 | 46% | 1,503 |
| #76 | Bridge of Weir | $29,088 | $2,424 | $148 | 48% | 870 |
| #77 | Cambridge | $28,943 | $2,412 | $152 | 48% | 989 |
| #78 | Newbury | $28,915 | $2,410 | $157 | 47% | 161 |
| #79 | Shaftesbury | $28,831 | $2,403 | $161 | 44% | 1,371 |
| #80 | Reading | $28,756 | $2,396 | $172 | 44% | 747 |
| #81 | Chester | $28,550 | $2,379 | $151 | 48% | 1,202 |
| #82 | Isle of Wight | $28,332 | $2,361 | $187 | 38% | 1,818 |
| #83 | St Davids | $28,299 | $2,358 | $152 | 44% | 1,116 |
| #84 | West Somerset District | $28,279 | $2,357 | $147 | 46% | 477 |
| #85 | Newcastle Emlyn | $28,183 | $2,349 | $152 | 42% | 727 |
| #86 | Portsmouth | $28,126 | $2,344 | $154 | 45% | 1,221 |
| #87 | Tor Bay | $28,048 | $2,337 | $156 | 43% | 2,462 |
| #88 | Margate | $27,541 | $2,295 | $175 | 39% | 1,586 |
| #89 | Shropshire | $27,531 | $2,294 | $137 | 48% | 1,776 |
| #90 | Bracknell | $27,486 | $2,291 | $163 | 45% | 659 |
| #91 | Canterbury | $27,308 | $2,276 | $160 | 41% | 910 |
| #92 | Plymouth | $27,299 | $2,275 | $154 | 44% | 955 |
| #93 | Carmarthenshire | $27,173 | $2,264 | $138 | 43% | 506 |
| #94 | Exeter | $27,010 | $2,251 | $134 | 51% | 406 |
| #95 | Burton upon Trent | $26,928 | $2,244 | $135 | 49% | 1,694 |
| #96 | Norwich | $26,547 | $2,212 | $146 | 47% | 845 |
| #97 | Galashiels | $26,537 | $2,211 | $143 | 45% | 881 |
| #98 | Bridgend | $26,115 | $2,176 | $145 | 43% | 561 |
| #99 | East London | $25,963 | $2,164 | $158 | 45% | 4,440 |
| #100 | Peterhead | $25,944 | $2,162 | $142 | 45% | 438 |
| #101 | Maidstone | $25,826 | $2,152 | $158 | 42% | 1,546 |
| #102 | Lincolnshire County | $25,729 | $2,144 | $129 | 47% | 1,797 |
| #103 | Bury St Edmunds | $25,691 | $2,141 | $145 | 43% | 319 |
| #104 | Ashford | $25,670 | $2,139 | $154 | 43% | 968 |
| #105 | Okehampton | $25,554 | $2,130 | $144 | 43% | 702 |
| #106 | South London | $25,420 | $2,118 | $155 | 45% | 2,135 |
| #107 | Essex | $25,062 | $2,089 | $153 | 44% | 1,575 |
| #108 | Hull | $24,708 | $2,059 | $125 | 46% | 2,030 |
| #109 | Todmorden | $24,446 | $2,037 | $133 | 45% | 686 |
| #110 | Newcastle upon Tyne | $24,414 | $2,034 | $130 | 45% | 3,377 |
| #111 | Luton | $24,380 | $2,032 | $148 | 45% | 2,302 |
| #112 | West London | $24,233 | $2,019 | $154 | 42% | 2,581 |
| #113 | Belfast | $24,044 | $2,004 | $141 | 43% | 1,820 |
| #114 | Cardiff | $24,017 | $2,001 | $158 | 40% | 1,816 |
| #115 | North Lanarkshire | $23,979 | $1,998 | $133 | 47% | 517 |
| #116 | Wick | $23,909 | $1,992 | $158 | 42% | 988 |
| #117 | Swansea | $23,821 | $1,985 | $142 | 41% | 1,179 |
| #118 | Wimbledon | $23,700 | $1,975 | $137 | 48% | 1,242 |
| #119 | Peterborough | $23,656 | $1,971 | $145 | 42% | 1,133 |
| #120 | Southampton | $23,471 | $1,956 | $141 | 46% | 974 |
| #121 | Derry | $23,212 | $1,934 | $165 | 38% | 1,811 |
| #122 | Manchester | $22,901 | $1,908 | $130 | 45% | 4,106 |
| #123 | Middlesbrough | $22,551 | $1,879 | $111 | 49% | 1,916 |
| #124 | Liverpool | $22,530 | $1,877 | $145 | 38% | 3,249 |
| #125 | Newry | $22,413 | $1,868 | $163 | 35% | 559 |
| #126 | Leeds | $21,965 | $1,830 | $120 | 46% | 3,303 |
| #127 | Great Yarmouth | $21,751 | $1,813 | $135 | 38% | 780 |
| #128 | Aberdeen | $21,470 | $1,789 | $125 | 43% | 842 |
| #129 | Leicestershire | $21,168 | $1,764 | $128 | 42% | 1,143 |
| #130 | Tendring | $20,326 | $1,694 | $136 | 38% | 1,047 |
| #131 | Lisnaskea | $20,315 | $1,693 | $147 | 33% | 183 |
| #132 | Lancashire | $20,115 | $1,676 | $130 | 38% | 3,468 |
| #133 | Doncaster | $19,879 | $1,657 | $108 | 48% | 335 |
| #134 | Sheffield | $19,853 | $1,654 | $117 | 43% | 1,181 |
| #135 | Coventry | $19,746 | $1,646 | $128 | 41% | 1,973 |
| #136 | Magherafelt | $19,344 | $1,612 | $140 | 37% | 520 |
| #137 | Nottingham | $19,341 | $1,612 | $113 | 44% | 1,870 |
| #138 | Birmingham | $18,859 | $1,572 | $124 | 41% | 3,671 |
Al di fuori degli Stati Uniti, BNBCalc classifica le pagine dei mercati per paese in base al fatturato annuo medio finché la copertura del valore della proprietà non sarà disponibile per il rendimento lordo internazionale. Il fatturato annuo è utile per identificare la domanda e il potere di determinazione dei prezzi, ma gli investitori dovrebbero comunque esaminare il costo di acquisizione, le tasse, la stagionalità, le normative e le spese operative prima di confrontare i rendimenti.