22 tracked markets

Source: BNBCalc market metadata · Reviewed by Parker Place, CTO of BNBCalc.com · Data updated September 12, 2026

Best Airbnb Markets in Croatia

Dubrovnik County is the top Croatia short-term rental market across Airbnb and Vrbo by annual revenue, with $374,503 in average annual revenue, 46% occupancy, and 5,423 active listings.

Top revenue market

Dubrovnik County

$374.5K

Median annual revenue

$169.5K

Average listing revenue

Median occupancy

34%

Adjusted occupancy

Tracked markets

22

Countrywide market coverage

Top 10 Croatia Airbnb and Vrbo Markets

Dubrovnik County short-term rental market

#1

Dubrovnik County

BNBCalc tracks Dubrovnik County as a Croatia short-term rental market with Airbnb, Vrbo, and broader rental performance context.

Revenue

$374.5K

Occupancy

46%

Listings

5,423

Split short-term rental market

#2

Split

BNBCalc tracks Split as a Croatia short-term rental market with Airbnb, Vrbo, and broader rental performance context.

Revenue

$254.1K

Occupancy

40%

Listings

5,646

Hvar short-term rental market

#3

Hvar

BNBCalc tracks Hvar as a Croatia short-term rental market with Airbnb, Vrbo, and broader rental performance context.

Revenue

$237.7K

Occupancy

34%

Listings

1,554

Pag short-term rental market

#4

Pag

BNBCalc tracks Pag as a Croatia short-term rental market with Airbnb, Vrbo, and broader rental performance context.

Revenue

$230.6K

Occupancy

29%

Listings

917

Sinj short-term rental market

#5

Sinj

BNBCalc tracks Sinj as a Croatia short-term rental market with Airbnb, Vrbo, and broader rental performance context.

Revenue

$223.3K

Occupancy

35%

Listings

126

Supetar short-term rental market

#6

Supetar

BNBCalc tracks Supetar as a Croatia short-term rental market with Airbnb, Vrbo, and broader rental performance context.

Revenue

$202.1K

Occupancy

30%

Listings

1,110

Makarska short-term rental market

#7

Makarska

BNBCalc tracks Makarska as a Croatia short-term rental market with Airbnb, Vrbo, and broader rental performance context.

Revenue

$187.2K

Occupancy

34%

Listings

1,537

Varaždin short-term rental market

#8

Varaždin

BNBCalc tracks Varaždin as a Croatia short-term rental market with Airbnb, Vrbo, and broader rental performance context.

Revenue

$183.2K

Occupancy

37%

Listings

216

Rijeka short-term rental market

#9

Rijeka

BNBCalc tracks Rijeka as a Croatia short-term rental market with Airbnb, Vrbo, and broader rental performance context.

Revenue

$180.8K

Occupancy

36%

Listings

1,391

Zadar short-term rental market

#10

Zadar

BNBCalc tracks Zadar as a Croatia short-term rental market with Airbnb, Vrbo, and broader rental performance context.

Revenue

$176.2K

Occupancy

34%

Listings

4,222

All Croatia Short-Term Rental Markets

Every market below links to its full BNBCalc market page. Non-US country rankings use annual revenue first because gross yield requires property value metadata that is currently US-only.

Active listings are Airbnb and Vrbo listings observed as active in the selected country market metadata. Annual revenue uses ADR, adjusted occupancy, and estimated cleaning revenue when cleaning and stay data exists.

RankMarketAnnual revenueMonthly revenueADROccupancyListings
#1Dubrovnik County$374,503$31,209$1,45046%5,423
#2Split$254,147$21,179$1,26240%5,646
#3Hvar$237,733$19,811$1,44834%1,554
#4Pag$230,553$19,213$1,43229%917
#5Sinj$223,275$18,606$1,86735%126
#6Supetar$202,121$16,843$1,73330%1,110
#7Makarska$187,200$15,600$1,35534%1,537
#8Varaždin$183,200$15,267$1,30937%216
#9Rijeka$180,835$15,070$1,08136%1,391
#10Zadar$176,245$14,687$1,13534%4,222
#11Krk$171,938$14,328$1,18134%2,398
#12Medulin$167,021$13,918$1,25334%7,888
#13Vinisce$166,618$13,885$1,28632%3,903
#14Delnice$162,234$13,519$1,34532%133
#15Novigrad$155,830$12,986$1,22932%2,248
#16Korčula$153,092$12,758$1,23033%924
#17Zagreb$135,995$11,333$71946%2,030
#18Ugljan$124,969$10,414$1,10628%373
#19Gospić$123,393$10,283$1,04931%484
#20Crikvenica$122,519$10,210$1,08827%1,063
#21Osijek$111,205$9,267$68739%227
#22Rab$87,208$7,267$89727%631

How We Rank Non-US Markets

Outside the US, BNBCalc ranks country market pages by average annual revenue until property-value coverage is available for international gross yield. Annual revenue is useful for identifying demand and pricing power, but investors should still review acquisition cost, taxes, seasonality, regulations, and operating expenses before comparing returns.

Frequently Asked Questions About Croatia Airbnb and Vrbo Markets