Source: BNBCalc market metadata · Reviewed by Parker Place, CTO of BNBCalc.com · Data updated July 10, 2026
Best Airbnb Markets in Georgia by Gross Yield
Augusta is the top Georgia short-term rental market across Airbnb and Vrbo by gross yield, with 25.8% gross yield, $52,313 in average annual revenue, and 738 active listings.
Top gross yield
25.8%
Augusta
Median gross yield
13.2%
10 markets with yield data
Median annual revenue
$44.1K
Average listing revenue
Tracked markets
10
Statewide market coverage
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Default rankings show all bedrooms at the average performance tier.
Bedroom count
Performance tier
Top 10 Georgia Airbnb and Vrbo Markets
#1
Augusta
Augusta offers short-term rental investors a decent 14.2% gross yield and an average daily rate of $261. However, with 702 active listings and a low occupancy rate of 31%, buyers should carefully analyze local demand patterns to ensure they can consistently achieve the projected $28,613 in annual revenue.
Yield
25.8%
Revenue
$52.3K
Listings
738
#2
Columbus
The Columbus short-term rental market offers a 15.9% gross yield and a steady annual revenue of $30,090. However, with a massive pool of 2,959 active listings and a 31% occupancy rate, investors must utilize highly strategic pricing to maintain the $232 average daily rate.
Yield
16.5%
Revenue
$31.7K
Listings
2,959
#3
Chattahoochee-Oconee National Forest
In the Chattahoochee-Oconee National Forest market, short-term rentals generate a strong annual revenue of $45,889 and a 13.9% gross yield. However, with 4,421 active listings competing for guests, a low 33% occupancy rate means investors must utilize the $300 average daily rate strategically to maintain profitability.
Yield
14.6%
Revenue
$48.5K
Listings
4,454
#4
Greensboro
Greensboro, Georgia boasts an impressive average daily rate of $453 and a 12.1% gross yield, generating $39,655 in annual revenue across 119 active listings. However, investors must navigate a highly restrictive 22% occupancy rate, making strategic booking management essential to sustain these returns.
Yield
13.5%
Revenue
$45.0K
Listings
126
#5
Savannah-Brunswick
The Savannah-Brunswick short-term rental market presents a lucrative opportunity with an average annual revenue of $58,518 and a 12.9% gross yield. However, with a highly competitive pool of 6,726 active listings, investors must optimize their listings to improve upon the current 41% occupancy rate and capture the $328 average daily rate.
Yield
13.4%
Revenue
$61.1K
Listings
6,800
#6
Athens
Investing in the Athens short-term rental market delivers a notable average daily rate of $293 and a 10.5% gross yield. However, with a lower occupancy rate of 30% across 575 active listings, buyers must focus on premium guest experiences to capture their share of the $34,904 annual revenue.
Yield
13.1%
Revenue
$44.1K
Listings
585
#7
Helen
In Helen, short-term rental investors can target an 11.3% gross yield and a solid average daily rate of $266. However, with 1,333 active listings in the market, a low 33% occupancy rate requires careful management to successfully achieve the average annual revenue of $38,852.
Yield
12.7%
Revenue
$44.1K
Listings
1,337
#8
Waycross
For short-term rental investors, Waycross offers a 10.8% gross yield and a modest annual revenue of $21,875. With 256 active listings, a 29% occupancy rate, and a $193 ADR, buyers must focus on cost-efficient operations to maximize their returns in this market.
Yield
11.0%
Revenue
$22.6K
Listings
258
#9
Atlanta
Atlanta presents a massive short-term rental landscape with 8,040 active listings, yielding an 8.0% gross return for local property investors. However, operators face intense competition, resulting in a lower occupancy rate of 32% and a moderate annual revenue of $31,332 from a $239 ADR.
Yield
9.6%
Revenue
$37.8K
Listings
8,162
#10
Hiawassee
In Hiawassee, short-term rental properties generate a 9.2% gross yield and $32,798 in annual revenue. Although the 30% occupancy rate across 382 active listings presents a challenge, investors can leverage the $261 ADR to build a profitable portfolio with the right strategy.
Yield
9.4%
Revenue
$33.9K
Listings
387
All Georgia Short-Term Rental Markets
Every market below links to its full BNBCalc market page. Rankings use gross yield first, then annual revenue when yield is missing.
Active listings are Airbnb and Vrbo listings observed as active in the selected market metadata segment. The all-bedrooms view uses all active listings in that market; bedroom filters use the active listing count for the selected bedroom group.
For US markets, BNBCalc ranks state market pages by gross yield: annual Airbnb and Vrbo short-term rental revenue divided by estimated property value. Gross yield is a fast way to compare market-level opportunity before operating expenses, financing, taxes, insurance, seasonality, and local rules.
Annual revenue uses ADR, adjusted occupancy, and estimated cleaning revenue when cleaning and stay data exists.
ADR is nightly-only and excludes cleaning fees and other guest fees.
Occupancy is adjusted occupancy of bookable nights, excluding host-blocked nights.
Gross yield uses annual revenue divided by estimated property value; it does not include operating expenses, financing, taxes, or local regulation risk.
Compare Rental Demand in Georgia
For long-term rental context, compare statewide Section 8 Fair Market Rent data alongside short-term rental market performance.
Frequently Asked Questions About Georgia Airbnb and Vrbo Markets
The best short-term rental market in Georgia for Airbnb and Vrbo investors by gross yield is Augusta, with 25.8% gross yield, $52,313 in average annual revenue, and 738 active listings.
US markets are ranked by gross yield, which compares annual short-term rental revenue from demand sources like Airbnb and Vrbo with estimated property value. Gross yield is useful for comparing markets before expenses, financing, taxes, and local regulation are included.
Gross yield is usually better for market comparison because it accounts for both revenue potential and property value. Revenue alone can favor expensive markets where purchase prices may reduce investor returns.
Monthly revenue is calculated from the average yearly revenue per listing over the last twelve months (LTM), divided by 12. This figure represents gross booking revenue across short-term rental demand sources, including Airbnb and Vrbo, before expenses like cleaning fees, platform fees, and property management costs.
ADR is the average nightly price that guests pay to book a short-term rental in a given market. It's calculated by dividing the total revenue by the number of booked nights. Higher ADR markets typically have premium properties or are in high-demand tourist destinations.