8 tracked markets

Source: BNBCalc market metadata · Reviewed by Parker Place, CTO of BNBCalc.com · Data updated July 10, 2026

Best Airbnb Markets in Alabama by Gross Yield

Mobile is the top Alabama short-term rental market across Airbnb and Vrbo by gross yield, with 27.0% gross yield, $62,987 in average annual revenue, and 16,412 active listings.

Top gross yield

27.0%

Mobile

Median gross yield

14.8%

8 markets with yield data

Median annual revenue

$33.0K

Average listing revenue

Tracked markets

8

Statewide market coverage

Filter market rankings

Default rankings show all bedrooms at the average performance tier.

Bedroom count

Performance tier

Top 10 Alabama Airbnb and Vrbo Markets

Mobile short-term rental market

#1

Mobile

The Mobile, Alabama short-term rental market delivers a strong 25.0% gross yield and a solid annual revenue of $57,700 for active investors. However, with a massive pool of 16,031 active listings, buyers must implement smart pricing strategies to overcome a low 39% occupancy rate and capture the $314 average daily rate.

Yield

27.0%

Revenue

$63.0K

Listings

16,412

Tuscaloosa short-term rental market

#2

Tuscaloosa

In Tuscaloosa, short-term rental investors can leverage an impressive average daily rate of $359 to achieve a 16.4% gross yield. However, the market's exceptionally low 22% occupancy rate across 249 active listings highlights a significant seasonal challenge for generating its $30,474 annual revenue.

Yield

20.1%

Revenue

$37.9K

Listings

252

Cullman short-term rental market

#3

Cullman

In Cullman, short-term rental properties offer a 14.6% gross yield and a strong average daily rate of $286. However, a low occupancy rate of 25% across 497 active listings means that local investors must focus on premium guest experiences to capture the $32,367 in annual revenue.

Yield

16.3%

Revenue

$36.9K

Listings

506

Gadsden short-term rental market

#4

Gadsden

For investors targeting Gadsden, the market provides a 13.9% gross yield and a respectable average daily rate of $223. However, a low occupancy rate of 29% across 585 active listings indicates that operators must implement strong marketing strategies to capture consistent bookings and reach the $28,811 annual revenue.

Yield

15.1%

Revenue

$31.9K

Listings

592

Demopolis short-term rental market

#5

Demopolis

In Demopolis, a low-competition environment of just 88 active listings offers short-term rental investors a decent 12.8% gross yield. However, with a low occupancy rate of 29% and an average daily rate of $175, operators must carefully manage expenses to remain profitable on an annual revenue of $19,554.

Yield

14.4%

Revenue

$22.6K

Listings

97

Birmingham short-term rental market

#6

Birmingham

Birmingham, Alabama delivers a 12.0% gross yield and $30,974 in annual revenue, supported by a $193 average daily rate across 898 active listings. Despite these steady metrics, investors should prepare for a moderate 39% occupancy rate, requiring careful pricing strategies to maximize returns.

Yield

13.0%

Revenue

$34.0K

Listings

932

Dothan short-term rental market

#7

Dothan

Dothan offers short-term rental investors a low-barrier entry point with 277 active listings and a solid 12.9% gross yield. While the average daily rate is modest at $152, maintaining a steady 35% occupancy rate is key to achieving the market's average annual revenue of $21,129.

Yield

12.5%

Revenue

$20.6K

Listings

299

Huntsville short-term rental market

#8

Huntsville

For investors looking at Huntsville, the short-term rental market offers a 10.5% gross yield and an average daily rate of $182. However, with 952 active listings competing for guests, operators must strategically market their properties to overcome a 35% occupancy rate and secure the $26,085 annual revenue.

Yield

11.7%

Revenue

$29.5K

Listings

981

All Alabama Short-Term Rental Markets

Every market below links to its full BNBCalc market page. Rankings use gross yield first, then annual revenue when yield is missing.

Active listings are Airbnb and Vrbo listings observed as active in the selected market metadata segment. The all-bedrooms view uses all active listings in that market; bedroom filters use the active listing count for the selected bedroom group.

RankMarketGross yieldAnnual revenueMonthly revenueADROccupancyListingsPurchase price
#1Mobile27.0%$62,987$5,249$31141%16,412$233,594
#2Tuscaloosa20.1%$37,870$3,156$34027%252$188,402
#3Cullman16.3%$36,881$3,073$25830%506$226,482
#4Gadsden15.1%$31,943$2,662$21434%592$211,205
#5Demopolis14.4%$22,571$1,881$16736%97$156,549
#6Birmingham13.0%$33,966$2,830$18243%932$261,764
#7Dothan12.5%$20,587$1,716$14036%299$165,164
#8Huntsville11.7%$29,462$2,455$17839%981$252,129

How We Rank Markets

For US markets, BNBCalc ranks state market pages by gross yield: annual Airbnb and Vrbo short-term rental revenue divided by estimated property value. Gross yield is a fast way to compare market-level opportunity before operating expenses, financing, taxes, insurance, seasonality, and local rules.

  • Annual revenue uses ADR, adjusted occupancy, and estimated cleaning revenue when cleaning and stay data exists.

  • ADR is nightly-only and excludes cleaning fees and other guest fees.

  • Occupancy is adjusted occupancy of bookable nights, excluding host-blocked nights.

  • Gross yield uses annual revenue divided by estimated property value; it does not include operating expenses, financing, taxes, or local regulation risk.

Compare Rental Demand in Alabama

For long-term rental context, compare statewide Section 8 Fair Market Rent data alongside short-term rental market performance.

Frequently Asked Questions About Alabama Airbnb and Vrbo Markets