Kaanapali, Maui Airbnb revenue and occupancy data
What Airbnb listings in Kaanapali earn, how often they're booked, and how that compares with the rest of Maui, HI.
Over the past 12 months, regularly available listings in Kaanapali earned $113,588 on average, were booked for 63% of the nights they were open, and averaged $998 a night. The median gross yield, before expenses, is 14.8%.
Yearly revenue
$113,588
Occupancy
63%
Nightly rate
$998
Gross yield
14.8%
before expenses
Median of 2,077 listings
Active listings
2,690
My take on Kaanapali
Kaanapali averaged $113,588 in trailing-year booking revenue, well above Maui, HI at $66,806. The difference also appears within a bedroom segment: qualifying one-bedroom listings averaged $71,348, compared with $44,773 for one-bedroom listings across Maui.
That makes the area average useful for narrowing a search, but bedroom count still matters when choosing comparable listings. Revenue is before expenses, financing and taxes, so the purchase price and costs of a particular property remain important.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Kaanapali?
Regularly available Airbnb listings in Kaanapali earned an average of $113,588 over the past 12 months. That is 70% more than the Maui, HI average of $66,806. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Kaanapali?
Listings in Kaanapali were booked for an average of 63% of the nights they were open for booking over the past 12 months. That is 6 points higher than the Maui, HI average of 57%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Kaanapali?
The average nightly rate in Kaanapali was $998 over the past 12 months, including cleaning fees. That is 57% higher than the Maui, HI average of $636.
Is an Airbnb in Kaanapali profitable?
For homes with a matched home value, the median room-revenue potential in Kaanapali is $130,825 a year and the median gross yield is 14.8%. Gross yield is 5.6 points higher than the Maui, HI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Kaanapali by bedroom count?
Homes with four or more bedrooms have the highest gross yield in Kaanapali, at 19.4%. The table shows average yearly revenue and median gross yield for each home size, with the Maui, HI figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| Studio 354 listings | $64,718 Maui, HI: $48,542 | – |
| 1 bedroom 871 listings | $71,348 Maui, HI: $44,773 | 14.0% Maui, HI: 8.9% |
| 2 bedrooms 905 listings | $113,515 Maui, HI: $67,260 | 13.1% Maui, HI: 8.9% |
| 3 bedrooms 358 listings | $168,770 Maui, HI: $126,323 | 18.0% Maui, HI: 12.1% |
| 4+ bedrooms 202 listings | $283,889 Maui, HI: $242,058 | 19.4% Maui, HI: 16.9% |
How does Kaanapali compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Kaanapali This area 2,690 listings | $113,588 | 63% | $998 | 14.8% |
| Maui, HI market 11,348 listings | $66,806 | 57% | $636 | 9.2% |
| Napili-Honokowai 1,831 listings | $49,817 | 54% | $503 | 7.2% |
| Lahaina and West Maui Country 133 listings | $74,600 | 50% | $816 | 7.7% |
| Kapalua 505 listings | $76,495 | 55% | $753 | 11.3% |
| Wailuku and Kahului Country 66 listings | $53,007 | 51% | $499 | 13.4% |
Where is Kaanapali?
The Maui, HI market includes 15 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (2,690 in Kaanapali). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Maui, HI market page?
The market page summarizes all of Maui, HI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
Related guides
Go deeper on Kaanapali
With BNBCalc Markets, compare Kaanapali by bedroom count and performance level, see home prices, and browse its listings on the map.