Jamestown & Southwest Williamsburg, VA Airbnb revenue and occupancy data

What Airbnb listings in Jamestown & Southwest Williamsburg earn, how often they're booked, and how that compares with the rest of Williamsburg, VA.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in Jamestown & Southwest Williamsburg earned $37,259 on average, were booked for 71% of the nights they were open, and averaged $349 a night. The median gross yield, before expenses, is 19.4%.

Yearly revenue

$37,259

Occupancy

71%

Nightly rate

$349

Gross yield

19.4%

before expenses

Median of 108 listings

Active listings

121

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My take on Jamestown & Southwest Williamsburg

Jamestown & Southwest Williamsburg combines higher occupancy with a higher potential gross yield than the wider Williamsburg market. Listings booked an average of 71% of available nights, compared with 55% marketwide. Median potential gross yield is 19.4%, versus 10.9% for the market. That yield reflects annual room-revenue potential relative to home value, before expenses, financing and taxes. It adds purchase-price context to the occupancy advantage rather than showing what an owner keeps.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in Jamestown & Southwest Williamsburg?

Regularly available Airbnb listings in Jamestown & Southwest Williamsburg earned an average of $37,259 over the past 12 months. That is 16% more than the Williamsburg, VA average of $32,032. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Jamestown & Southwest Williamsburg?

Listings in Jamestown & Southwest Williamsburg were booked for an average of 71% of the nights they were open for booking over the past 12 months. That is 16 points higher than the Williamsburg, VA average of 55%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Jamestown & Southwest Williamsburg?

The average nightly rate in Jamestown & Southwest Williamsburg was $349 over the past 12 months, including cleaning fees. That is 14% higher than the Williamsburg, VA average of $306.

Is an Airbnb in Jamestown & Southwest Williamsburg profitable?

For homes with a matched home value, the median room-revenue potential in Jamestown & Southwest Williamsburg is $64,887 a year and the median gross yield is 19.4%. Gross yield is 8.5 points higher than the Williamsburg, VA median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in Jamestown & Southwest Williamsburg by bedroom count?

Two-bedroom homes have the highest gross yield in Jamestown & Southwest Williamsburg, at 19.9%. The table shows average yearly revenue and median gross yield for each home size, with the Williamsburg, VA figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Jamestown & Southwest Williamsburg, with Williamsburg, VA figures
BedroomsYearly revenueGross yield
1 bedroom

7 listings

$18,683

Williamsburg, VA: $19,264

13.3%

Williamsburg, VA: 9.7%

2 bedrooms

47 listings

$26,251

Williamsburg, VA: $26,798

19.9%

Williamsburg, VA: 12.9%

3 bedrooms

18 listings

$35,539

Williamsburg, VA: $31,508

17.7%

Williamsburg, VA: 8.2%

4+ bedrooms

49 listings

$51,102

Williamsburg, VA: $52,941

19.4%

Williamsburg, VA: 17.2%

How does Jamestown & Southwest Williamsburg compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Jamestown & Southwest Williamsburg, the Williamsburg, VA market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Jamestown & Southwest Williamsburg

This area

121 listings

$37,25971%$34919.4%
Williamsburg, VA market

661 listings

$32,03255%$30610.9%
Central Williamsburg & Waller Mill

239 listings

$27,90149%$2697.2%
Kingsmill & Southeastern Williamsburg

37 listings

$25,98448%$27812.5%
Northwest Williamsburg

45 listings

$33,89458%$34813.5%
Gloucester

77 listings

$33,87156%$30412.4%

Where is Jamestown & Southwest Williamsburg?

The Williamsburg, VA market includes 13 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Jamestown and Southwest Williamsburg together.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (121 in Jamestown & Southwest Williamsburg). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 3, 2026 and refresh monthly.

Why are these figures different from the Williamsburg, VA market page?

The market page summarizes all of Williamsburg, VA from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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Go deeper on Jamestown & Southwest Williamsburg

With BNBCalc Markets, compare Jamestown & Southwest Williamsburg by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore Jamestown & Southwest WilliamsburgReveal any property's Airbnb profitability