Question 1

How many Airbnb and VRBO listings are in Williamsburg?

Accepted Answer

Over the 12 months ending September 2026, the Williamsburg market averaged 2,007 active Airbnb and VRBO listings, up 2% from a year earlier and up 48% over two years.

Question 2

How much do Airbnbs and VRBOs make in Williamsburg?

Accepted Answer

An average Williamsburg listing earns $24K/year. High-performing listings earn $80K, while low-performing listings earn $8K.

Question 3

How much does it cost to buy an Airbnb or VRBO property in Williamsburg?

Accepted Answer

Median Williamsburg home prices by size are 1-bedroom $247K, 2-bedroom $259K, 3-bedroom $374K, and 4+ bedroom $492K.

Question 4

What is the occupancy rate for Airbnb and VRBO in Williamsburg?

Accepted Answer

Average occupancy in Williamsburg is 25%, producing RevPAR of $56 per available night.

Question 5

Are short-term rentals legal in Williamsburg?

Accepted Answer

Rules vary across Williamsburg. Williamsburg: Moderate. Zoning permit required, business license, inspections. Enforcement varies by district; some hosts operate informally.
Newport News: Lenient. Business license needed, zoning compliance. Light enforcement; many operate without proper permits.
Hampton: Moderate. Conditional use permit, business license, 180-day cap for non-owner-occupied. Moderate enforcement through complaints.
Yorktown: Strict. Special use permit required, owner-occupancy preferred, density limits in historic areas. Active enforcement due to resident complaints. Verify requirements for the property's jurisdiction.

Question 6

Is the Williamsburg Airbnb and VRBO market oversaturated?

Accepted Answer

The Williamsburg Airbnb and VRBO market does not show clear signs of oversaturation. Supply has grown 2% year-over-year, while RevPAR has increased 15%, suggesting demand is outpacing available supply.

Question 7

When is peak season for Airbnbs and VRBOs in Williamsburg?

Accepted Answer

RevPAR is highest in July and June; it is lowest in January and February.

Question 8

Which Airbnb and VRBO amenities matter most in Williamsburg?

Accepted Answer

The most common amenities are Air Conditioning (100%), Internet (99%), TV (98%). The strongest positive revenue associations are Ev Charger (+66%), Bicycles (+41%), Washing Machine (+40%).

Question 9

What is the average nightly rate for Airbnbs and VRBOs in Williamsburg?

Accepted Answer

Average daily rate in Williamsburg is $262, up 21% year-over-year. Rates peak in July and are lowest in January.

Question 10

How far in advance do guests book Airbnb and VRBO stays in Williamsburg?

Accepted Answer

Guests in Williamsburg book an average of 29 days in advance, up 7% from last year. Booking windows range from 26 days for 1-bedroom listings to 38 days for 4+ bedroom listings.

Question 11

Which days of the week perform best for Airbnbs and VRBOs in Williamsburg?

Accepted Answer

Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Friday and are lowest on Monday. Weekend occupancy is 59% higher than weekday occupancy.

Question 12

How is gross yield calculated?

Accepted Answer

For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.

Neighborhood	Revenue (potential)	Gross yield
1.Jamestown & Southwest Williamsburg	$64.9K 108 listings	19.4% 108 listings
2.Northwest Williamsburg	$50.1K 35 listings	13.5% 35 listings
3.Kingsmill & Southeastern Williamsburg	$33.8K 37 listings	12.5% 37 listings
4.Gloucester	$41.1K 70 listings	12.4% 70 listings
5.Central Williamsburg & Waller Mill	$26.6K 204 listings	7.2% 204 listings