Stanley and Sawtooth Country, Hailey Airbnb revenue and occupancy data

What Airbnb listings in Stanley and Sawtooth Country earn, how often they're booked, and how that compares with the rest of Hailey, ID.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in Stanley and Sawtooth Country earned $35,672 on average, were booked for 57% of the nights they were open, and averaged $412 a night. The median gross yield, before expenses, is 5.9%.

Yearly revenue

$35,672

Occupancy

57%

Nightly rate

$412

Gross yield

5.9%

before expenses

Median of 24 listings

Active listings

47

Explore Stanley and Sawtooth Country

My take on Stanley and Sawtooth Country

Stanley and Sawtooth Country booked 57% of available nights, compared with 47% across Hailey, ID. Even so, its average trailing-year booking revenue was $35,672, below the market average of $38,527.

The area's median annual room-revenue potential is $62,197, but that comes from a different matched home-value sample and is not a forecast of the average listing's bookings. The occupancy gap alone doesn't explain the revenue difference; compare a property's rates and booking performance with relevant listings.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in Stanley and Sawtooth Country?

Regularly available Airbnb listings in Stanley and Sawtooth Country earned an average of $35,672 over the past 12 months. That is 7% less than the Hailey, ID average of $38,527. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Stanley and Sawtooth Country?

Listings in Stanley and Sawtooth Country were booked for an average of 57% of the nights they were open for booking over the past 12 months. That is 10 points higher than the Hailey, ID average of 47%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Stanley and Sawtooth Country?

The average nightly rate in Stanley and Sawtooth Country was $412 over the past 12 months, including cleaning fees. That is 11% lower than the Hailey, ID average of $462.

Is an Airbnb in Stanley and Sawtooth Country profitable?

For homes with a matched home value, the median room-revenue potential in Stanley and Sawtooth Country is $62,197 a year and the median gross yield is 5.9%. Gross yield is 0.9 points higher than the Hailey, ID median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

Reveal any property's Airbnb profitability

How much do Airbnb hosts make in Stanley and Sawtooth Country by bedroom count?

The table shows average yearly revenue and median gross yield for each home size, with the Hailey, ID figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Stanley and Sawtooth Country, with Hailey, ID figures
BedroomsYearly revenueGross yield
Studio

8 listings

$16,271

Hailey, ID: $19,979

–
1 bedroom

12 listings

$18,110

Hailey, ID: $24,082

Not enough data

Hailey, ID: 6.4%

2 bedrooms

11 listings

$34,087

Hailey, ID: $29,355

5.0%

Hailey, ID: 5.3%

3 bedrooms

9 listings

$53,806

Hailey, ID: $43,487

11.4%

Hailey, ID: 4.7%

4+ bedrooms

7 listings

$67,129

Hailey, ID: $78,127

Not enough data

Hailey, ID: 3.7%

How does Stanley and Sawtooth Country compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Stanley and Sawtooth Country, the Hailey, ID market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Stanley and Sawtooth Country

This area

47 listings

$35,67257%$4125.9%
Hailey, ID market

771 listings

$38,52747%$4625.0%
Ketchum and North Wood River

307 listings

$45,59145%$5564.8%
Sun Valley and Elkhorn

223 listings

$39,44043%$4904.5%
Hailey and South Wood River

88 listings

$33,05851%$3696.3%
Burley and Cassia Country

28 listings

$18,34346%$1978.4%

Where is Stanley and Sawtooth Country?

The Hailey, ID market includes 11 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (47 in Stanley and Sawtooth Country). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 2, 2026 and refresh monthly.

Why are these figures different from the Hailey, ID market page?

The market page summarizes all of Hailey, ID from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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Go deeper on Stanley and Sawtooth Country

With BNBCalc Markets, compare Stanley and Sawtooth Country by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore Stanley and Sawtooth CountryReveal any property's Airbnb profitability