Cerrillos and Southwest County, Santa Fe Airbnb revenue and occupancy data
What Airbnb listings in Cerrillos and Southwest County earn, how often they're booked, and how that compares with the rest of Santa Fe, NM.
Over the past 12 months, regularly available listings in Cerrillos and Southwest County earned $41,383 on average, were booked for 58% of the nights they were open, and averaged $405 a night. The median gross yield, before expenses, is 9.9%.
Yearly revenue
$41,383
Occupancy
58%
Nightly rate
$405
Gross yield
9.9%
before expenses
Median of 23 listings
Active listings
28
My take on Cerrillos and Southwest County
Cerrillos and Southwest County has higher occupancy than Santa Fe, NM, but lower average booking revenue. Listings booked 58% of available nights on average, compared with 54% across the market. Average trailing-year revenue was $41,383, versus $43,601 market-wide.
The area's 9.9% median potential gross yield adds purchase-price context. It uses annual revenue potential from a separate matched home-value sample, rather than the trailing-year booking revenue above, and is before expenses, financing and taxes—not realized profit.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Cerrillos and Southwest County?
Regularly available Airbnb listings in Cerrillos and Southwest County earned an average of $41,383 over the past 12 months. That is 5% less than the Santa Fe, NM average of $43,601. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Cerrillos and Southwest County?
Listings in Cerrillos and Southwest County were booked for an average of 58% of the nights they were open for booking over the past 12 months. That is 4 points higher than the Santa Fe, NM average of 54%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Cerrillos and Southwest County?
The average nightly rate in Cerrillos and Southwest County was $405 over the past 12 months, including cleaning fees. That is about the same as the Santa Fe, NM average of $407.
Is an Airbnb in Cerrillos and Southwest County profitable?
For homes with a matched home value, the median room-revenue potential in Cerrillos and Southwest County is $40,950 a year and the median gross yield is 9.9%. Gross yield is 0.6 points higher than the Santa Fe, NM median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow does Cerrillos and Southwest County compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Cerrillos and Southwest County This area 28 listings | $41,383 | 58% | $405 | 9.9% |
| Santa Fe, NM market 1,609 listings | $43,601 | 54% | $407 | 9.3% |
| Eldorado and Southeast County 118 listings | $37,219 | 58% | $348 | 8.2% |
| Santa Fe Southside 129 listings | $39,823 | 51% | $370 | 10.3% |
| Midtown and Northwest Santa Fe 596 listings | $38,722 | 56% | $338 | 8.9% |
| Historic Santa Fe and Eastside 567 listings | $49,544 | 50% | $482 | 9.8% |
Where is Cerrillos and Southwest County?
The Santa Fe, NM market includes 9 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (28 in Cerrillos and Southwest County). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Santa Fe, NM market page?
The market page summarizes all of Santa Fe, NM from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
Related guides
Go deeper on Cerrillos and Southwest County
With BNBCalc Markets, compare Cerrillos and Southwest County by bedroom count and performance level, see home prices, and browse its listings on the map.