Elizabethton & Watauga Valley, Johnson City Airbnb revenue and occupancy data
What Airbnb listings in Elizabethton & Watauga Valley earn, how often they're booked, and how that compares with the rest of Johnson City, TN.
Over the past 12 months, regularly available listings in Elizabethton & Watauga Valley earned $22,175 on average, were booked for 49% of the nights they were open, and averaged $217 a night. The median gross yield, before expenses, is 10.9%.
Yearly revenue
$22,175
Occupancy
49%
Nightly rate
$217
Gross yield
10.9%
before expenses
Median of 43 listings
Active listings
58
My take on Elizabethton & Watauga Valley
Elizabethton & Watauga Valley is close to the wider Johnson City, TN market on average trailing-year booking revenue: $22,175 versus $22,541. Median potential gross yield is also close, at 10.9% versus 11.2%, before expenses, financing and taxes. These area figures do not point to a large gap on their own. With such small differences, a property's comparable rentals and purchase price deserve more weight than the neighborhood-to-market comparison.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Elizabethton & Watauga Valley?
Regularly available Airbnb listings in Elizabethton & Watauga Valley earned an average of $22,175 over the past 12 months. That is 2% less than the Johnson City, TN average of $22,541. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Elizabethton & Watauga Valley?
Listings in Elizabethton & Watauga Valley were booked for an average of 49% of the nights they were open for booking over the past 12 months. That is 1 points lower than the Johnson City, TN average of 50%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Elizabethton & Watauga Valley?
The average nightly rate in Elizabethton & Watauga Valley was $217 over the past 12 months, including cleaning fees. That is about the same as the Johnson City, TN average of $217.
Is an Airbnb in Elizabethton & Watauga Valley profitable?
For homes with a matched home value, the median room-revenue potential in Elizabethton & Watauga Valley is $26,342 a year and the median gross yield is 10.9%. Gross yield is 0.3 points lower than the Johnson City, TN median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Elizabethton & Watauga Valley by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Johnson City, TN figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 10 listings | $17,834 Johnson City, TN: $15,815 | Not enough data |
| 2 bedrooms 22 listings | $19,613 Johnson City, TN: $19,523 | 13.0% Johnson City, TN: 12.2% |
| 3 bedrooms 15 listings | $19,926 Johnson City, TN: $22,994 | 9.1% Johnson City, TN: 10.2% |
| 4+ bedrooms 8 listings | $41,963 Johnson City, TN: $42,465 | 15.9% Johnson City, TN: 10.9% |
How does Elizabethton & Watauga Valley compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Elizabethton & Watauga Valley This area 58 listings | $22,175 | 49% | $217 | 10.9% |
| Johnson City, TN market 751 listings | $22,541 | 50% | $217 | 11.2% |
| Johnson City & Boones Creek 227 listings | $20,955 | 49% | $195 | 11.1% |
| Bluff City & Boone Lake Country 73 listings | $27,584 | 49% | $278 | 12.1% |
| Jonesborough & Limestone Countryside 45 listings | $20,914 | 49% | $217 | 8.8% |
| Kingsport & Nearby Countryside 96 listings | $19,578 | 56% | $181 | 11.3% |
Where is Elizabethton & Watauga Valley?
The Johnson City, TN market includes 9 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Elizabethton and Watauga Valley together.
Loading map…
About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (58 in Elizabethton & Watauga Valley). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Johnson City, TN market page?
The market page summarizes all of Johnson City, TN from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
Related guides
Go deeper on Elizabethton & Watauga Valley
With BNBCalc Markets, compare Elizabethton & Watauga Valley by bedroom count and performance level, see home prices, and browse its listings on the map.