Wrightsville Beach, Wilmington (NC) Airbnb revenue and occupancy data

What Airbnb listings in Wrightsville Beach earn, how often they're booked, and how that compares with the rest of Wilmington (NC), NC.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in Wrightsville Beach earned $52,795 on average, were booked for 52% of the nights they were open, and averaged $571 a night. The median gross yield, before expenses, is 4.6%.

Yearly revenue

$52,795

Occupancy

52%

Nightly rate

$571

Gross yield

4.6%

before expenses

Median of 463 listings

Active listings

503

Explore Wrightsville Beach

My take on Wrightsville Beach

Wrightsville Beach has higher booking revenue than the wider market, but a lower potential gross yield. Listings averaged $52,795 in trailing-year revenue, compared with $39,768 across Wilmington (NC), NC. Median potential gross yield was 4.6%, versus 8.6% in the wider market, before expenses, financing and taxes.

Bedroom mix matters: the qualifying one-bedroom group had a median potential gross yield of 10.8%. For a smaller property, relevant one-bedroom comparables are more useful than relying on the area-wide figure alone.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in Wrightsville Beach?

Regularly available Airbnb listings in Wrightsville Beach earned an average of $52,795 over the past 12 months. That is 33% more than the Wilmington (NC), NC average of $39,768. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Wrightsville Beach?

Listings in Wrightsville Beach were booked for an average of 52% of the nights they were open for booking over the past 12 months. That is 2 points higher than the Wilmington (NC), NC average of 50%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Wrightsville Beach?

The average nightly rate in Wrightsville Beach was $571 over the past 12 months, including cleaning fees. That is 29% higher than the Wilmington (NC), NC average of $442.

Is an Airbnb in Wrightsville Beach profitable?

For homes with a matched home value, the median room-revenue potential in Wrightsville Beach is $69,196 a year and the median gross yield is 4.6%. Gross yield is 4.0 points lower than the Wilmington (NC), NC median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

Reveal any property's Airbnb profitability

How much do Airbnb hosts make in Wrightsville Beach by bedroom count?

One-bedroom homes have the highest gross yield in Wrightsville Beach, at 10.8%. The table shows average yearly revenue and median gross yield for each home size, with the Wilmington (NC), NC figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Wrightsville Beach, with Wilmington (NC), NC figures
BedroomsYearly revenueGross yield
Studio

15 listings

$42,206

Wilmington (NC), NC: $31,308

–
1 bedroom

105 listings

$38,122

Wilmington (NC), NC: $27,173

10.8%

Wilmington (NC), NC: 10.7%

2 bedrooms

71 listings

$46,835

Wilmington (NC), NC: $32,395

5.3%

Wilmington (NC), NC: 9.9%

3 bedrooms

174 listings

$49,396

Wilmington (NC), NC: $36,773

3.9%

Wilmington (NC), NC: 8.3%

4+ bedrooms

138 listings

$72,461

Wilmington (NC), NC: $54,514

3.0%

Wilmington (NC), NC: 6.6%

How does Wrightsville Beach compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Wrightsville Beach, the Wilmington (NC), NC market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Wrightsville Beach

This area

503 listings

$52,79552%$5714.6%
Wilmington (NC), NC market

6,617 listings

$39,76850%$4428.6%
Midtown, UNCW & Wrightsville Sound

350 listings

$29,26251%$27311.5%
North Wilmington & Countryside

93 listings

$33,76855%$33210.7%
South Wilmington & Masonboro

187 listings

$32,83353%$3019.8%
Downtown & Northern Riverfront

236 listings

$36,04149%$31512.9%

Where is Wrightsville Beach?

The Wilmington (NC), NC market includes 20 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.

Loading map…

About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (503 in Wrightsville Beach). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 3, 2026 and refresh monthly.

Why are these figures different from the Wilmington (NC), NC market page?

The market page summarizes all of Wilmington (NC), NC from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

Related guides

  • Wilmington (NC), NC Airbnb market data
  • Best Airbnb neighborhoods to invest in Wilmington (NC)

Go deeper on Wrightsville Beach

With BNBCalc Markets, compare Wrightsville Beach by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore Wrightsville BeachReveal any property's Airbnb profitability