Wilmington (nc), NC
Unlock the data for all Markets
Overview
Annual Rev
$58.5k
12 mo avg
↑2%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓5%
from prior 12 mo
Avg daily rate
$343
12 mo avg
↑14%
from prior 12 mo
Lead time
40 days
12 mo avg
↓6 days
from prior 12 mo
Revpar
$113
12 mo avg
↓5%
from prior 12 mo
Methodology note: Figures reflect Wilmington (nc) market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Amenity revenue impact
| Amenity | Est. revenue impact |
|---|---|
| Heating | +17% $9,946/yr |
| Gym | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| Pool | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| TV | 🔒 +6% · $••••/yr Revenue lift and listing count available in Markets |
| Bicycles | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| Hot Tub | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| Pets Allowed | 🔒 +3% · $••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
| Lake Access | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
| Sauna | 🔒 +1% · $•••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (6.1 nights)
3 bedrooms (5.7 nights)
1 bedroom (5.4 nights)
2 bedrooms (5.2 nights)
Cleaning fee by bedroom
4+ bedrooms ($328)
3 bedrooms ($186)
2 bedrooms ($140)
1 bedroom ($93)
Professional host share
Professionally managed (81%)
Independent hosts (19%)
Housing market signals
See how home prices, supply, and buyer competition are changing before you invest.
Are home values in Wilmington (nc) going up or down?
Unlock five years of home value changes and Zillow's next-year forecast.
Which home type gives you the most space for the price?
Over the 12 months ending August 2026, the Wilmington (NC) market averaged 9,225 active Airbnb and VRBO listings, up 5% from a year earlier and up 39% over two years.
An average Wilmington (NC) listing earns $53K/year. High-performing listings earn $99K, while low-performing listings earn $25K.
Median Wilmington (NC) home prices by size are 1-bedroom $294K, 2-bedroom $275K, 3-bedroom $363K, and 4+ bedroom $602K.
Average gross yield is 13%, reaching 24% for high-performing listings. Gross yield excludes financing and operating costs, so net profitability varies by property.
Average occupancy in Wilmington (NC) is 35%, producing RevPAR of $107 per available night.
2-bedroom listings have the highest average gross yield at 13%. They average $45K/year in revenue against a $275K median purchase price.
Rules vary across Wilmington (NC). Wilmington: Moderate. Business license required, zoning compliance, occupancy tax registration. Standard enforcement in residential areas. Wrightsville Beach: Strict. Town permit required, strict zoning limits STRs to commercial districts, density caps enforced. Active enforcement with violations prosecuted. Carolina Beach: Lenient. Business license and occupancy tax registration required. Minimal restrictions, light enforcement, STRs widely permitted. Verify requirements for the property's jurisdiction.
The Wilmington (NC) Airbnb and VRBO market appears broadly balanced. Supply has grown 5% year-over-year, while RevPAR has increased 4%, showing no clear supply-demand imbalance.
RevPAR is highest in July and June; it is lowest in January and February.
The most common amenities are Air Conditioning (100%), Internet (98%), Kitchen (97%). The strongest positive revenue associations are Washing Machine (+42%), Hot Tub (+25%), Pool (+12%).
Average daily rate in Wilmington (NC) is $356, up 14% year-over-year. Rates peak in July and are lowest in February.
Guests in Wilmington (NC) book an average of 42 days in advance, down 6% from last year. Booking windows range from 31 days for 1-bedroom listings to 50 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 40% higher than weekday occupancy.