East Salem Country, OR Airbnb revenue and occupancy data

What Airbnb listings in East Salem Country earn, how often they're booked, and how that compares with the rest of Salem, OR.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in East Salem Country earned $28,355 on average, were booked for 53% of the nights they were open, and averaged $278 a night. The median gross yield, before expenses, is 10.3%.

Yearly revenue

$28,355

Occupancy

53%

Nightly rate

$278

Gross yield

10.3%

before expenses

Median of 23 listings

Active listings

32

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My take on East Salem Country

East Salem Country has median annual room-revenue potential of $37,718, close to $38,897 across Salem, OR, while median potential gross yield is 10.3% versus 9.0% marketwide. Gross yield is before expenses, financing and taxes, not a take-home return. The higher area yield is worth examining alongside purchase price and comparable listings, since a neighborhood median cannot tell you what a particular home will earn.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in East Salem Country?

Regularly available Airbnb listings in East Salem Country earned an average of $28,355 over the past 12 months. That is 6% less than the Salem, OR average of $30,200. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in East Salem Country?

Listings in East Salem Country were booked for an average of 53% of the nights they were open for booking over the past 12 months. That is 3 points higher than the Salem, OR average of 50%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in East Salem Country?

The average nightly rate in East Salem Country was $278 over the past 12 months, including cleaning fees. That is 6% lower than the Salem, OR average of $296.

Is an Airbnb in East Salem Country profitable?

For homes with a matched home value, the median room-revenue potential in East Salem Country is $37,718 a year and the median gross yield is 10.3%. Gross yield is 1.3 points higher than the Salem, OR median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in East Salem Country by bedroom count?

The table shows average yearly revenue and median gross yield for each home size, with the Salem, OR figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in East Salem Country, with Salem, OR figures
BedroomsYearly revenueGross yield
1 bedroom

8 listings

$16,369

Salem, OR: $19,341

Not enough data

Salem, OR: 6.9%

2 bedrooms

9 listings

$24,002

Salem, OR: $26,090

8.3%

Salem, OR: 9.6%

3 bedrooms

10 listings

$35,360

Salem, OR: $32,515

12.7%

Salem, OR: 8.6%

4+ bedrooms

5 listings

$41,362

Salem, OR: $53,047

Not enough data

Salem, OR: 9.4%

How does East Salem Country compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in East Salem Country, the Salem, OR market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
East Salem Country

This area

32 listings

$28,35553%$27810.3%
Salem, OR market

486 listings

$30,20050%$2969.0%
Keizer

33 listings

$28,78046%$2708.1%
Central Salem

57 listings

$23,06658%$22910.0%
West Salem and Eola Country

28 listings

$25,43447%$2748.0%
South Salem Country

52 listings

$26,73154%$2478.4%

Where is East Salem Country?

The Salem, OR market includes 10 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (32 in East Salem Country). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 2, 2026 and refresh monthly.

Why are these figures different from the Salem, OR market page?

The market page summarizes all of Salem, OR from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

Related guides

  • Salem, OR Airbnb market data
  • Best Airbnb neighborhoods to invest in Salem

Go deeper on East Salem Country

With BNBCalc Markets, compare East Salem Country by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore East Salem CountryReveal any property's Airbnb profitability