Southwest Pensacola, FL Airbnb revenue and occupancy data

What Airbnb listings in Southwest Pensacola earn, how often they're booked, and how that compares with the rest of Pensacola, FL.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in Southwest Pensacola earned $27,420 on average, were booked for 50% of the nights they were open, and averaged $293 a night. The median gross yield, before expenses, is 9.5%.

Yearly revenue

$27,420

Occupancy

50%

Nightly rate

$293

Gross yield

9.5%

before expenses

Median of 294 listings

Active listings

311

Explore Southwest Pensacola

My take on Southwest Pensacola

Southwest Pensacola has lower average trailing-year revenue than the wider city, at $27,420 versus $34,011. Larger rentals look different: those with four or more bedrooms earned $48,170 on average, almost the same as the city’s comparable bedroom group.

For those larger homes, median potential gross yield is 10.0%, below the city group’s 12.5%. That is before expenses, financing and taxes. Similar booking revenue is not enough to judge a purchase without considering its price and operating costs.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in Southwest Pensacola?

Regularly available Airbnb listings in Southwest Pensacola earned an average of $27,420 over the past 12 months. That is 19% less than the Pensacola, FL average of $34,011. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Southwest Pensacola?

Listings in Southwest Pensacola were booked for an average of 50% of the nights they were open for booking over the past 12 months. That is 3 points lower than the Pensacola, FL average of 53%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Southwest Pensacola?

The average nightly rate in Southwest Pensacola was $293 over the past 12 months, including cleaning fees. That is 12% lower than the Pensacola, FL average of $332.

Is an Airbnb in Southwest Pensacola profitable?

For homes with a matched home value, the median room-revenue potential in Southwest Pensacola is $32,313 a year and the median gross yield is 9.5%. Gross yield is 4.9 points lower than the Pensacola, FL median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

Reveal any property's Airbnb profitability

How much do Airbnb hosts make in Southwest Pensacola by bedroom count?

Homes with four or more bedrooms have the highest gross yield in Southwest Pensacola, at 10.0%. The table shows average yearly revenue and median gross yield for each home size, with the Pensacola, FL figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Southwest Pensacola, with Pensacola, FL figures
BedroomsYearly revenueGross yield
Studio

6 listings

$47,327

Pensacola, FL: $35,479

–
1 bedroom

21 listings

$19,654

Pensacola, FL: $25,075

9.9%

Pensacola, FL: 15.2%

2 bedrooms

96 listings

$20,874

Pensacola, FL: $30,879

9.3%

Pensacola, FL: 15.2%

3 bedrooms

148 listings

$26,352

Pensacola, FL: $36,081

9.4%

Pensacola, FL: 14.0%

4+ bedrooms

40 listings

$48,170

Pensacola, FL: $47,918

10.0%

Pensacola, FL: 12.5%

How does Southwest Pensacola compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Southwest Pensacola, the Pensacola, FL market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Southwest Pensacola

This area

311 listings

$27,42050%$2939.5%
Pensacola, FL market

2,953 listings

$34,01153%$33214.4%
West Pensacola

115 listings

$28,77555%$24617.1%
Central Pensacola

425 listings

$25,20952%$23810.4%
East Pensacola

218 listings

$25,88757%$21713.5%
Perdido Key

1,500 listings

$41,30853%$41317.0%

Where is Southwest Pensacola?

The Pensacola, FL market includes 9 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (311 in Southwest Pensacola). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 3, 2026 and refresh monthly.

Why are these figures different from the Pensacola, FL market page?

The market page summarizes all of Pensacola, FL from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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  • Best Airbnb neighborhoods to invest in Pensacola

Go deeper on Southwest Pensacola

With BNBCalc Markets, compare Southwest Pensacola by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore Southwest PensacolaReveal any property's Airbnb profitability