Central Lakeland, Lakeland-Winter Haven Airbnb revenue and occupancy data
What Airbnb listings in Central Lakeland earn, how often they're booked, and how that compares with the rest of Lakeland-Winter Haven, FL.
Over the past 12 months, regularly available listings in Central Lakeland earned $20,944 on average, were booked for 53% of the nights they were open, and averaged $197 a night. The median gross yield, before expenses, is 13.4%.
Yearly revenue
$20,944
Occupancy
53%
Nightly rate
$197
Gross yield
13.4%
before expenses
Median of 276 listings
Active listings
307
My take on Central Lakeland
In Central Lakeland, two-bedroom listings averaged $18,242 in trailing-year booking revenue, close to $17,807 for the same size across the wider market. Their median potential gross yield was higher, at 14.7% compared with 13.4% market-wide.
The bedroom detail matters: one-bedroom listings have lower median potential gross yields than their market counterparts. The area's overall yield therefore does not describe every size equally. Gross yield is before expenses, financing and taxes, not the amount an owner keeps.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Central Lakeland?
Regularly available Airbnb listings in Central Lakeland earned an average of $20,944 over the past 12 months. That is 12% less than the Lakeland-Winter Haven, FL average of $23,692. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Central Lakeland?
Listings in Central Lakeland were booked for an average of 53% of the nights they were open for booking over the past 12 months. That is 2 points higher than the Lakeland-Winter Haven, FL average of 51%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Central Lakeland?
The average nightly rate in Central Lakeland was $197 over the past 12 months, including cleaning fees. That is 16% lower than the Lakeland-Winter Haven, FL average of $234.
Is an Airbnb in Central Lakeland profitable?
For homes with a matched home value, the median room-revenue potential in Central Lakeland is $27,617 a year and the median gross yield is 13.4%. Gross yield is 0.8 points higher than the Lakeland-Winter Haven, FL median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Central Lakeland by bedroom count?
One-bedroom homes have the highest gross yield in Central Lakeland, at 14.9%. The table shows average yearly revenue and median gross yield for each home size, with the Lakeland-Winter Haven, FL figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| Studio 7 listings | $16,554 Lakeland-Winter Haven, FL: $18,160 | – |
| 1 bedroom 102 listings | $13,681 Lakeland-Winter Haven, FL: $13,205 | 14.9% Lakeland-Winter Haven, FL: 15.5% |
| 2 bedrooms 67 listings | $18,242 Lakeland-Winter Haven, FL: $17,807 | 14.7% Lakeland-Winter Haven, FL: 13.4% |
| 3 bedrooms 100 listings | $24,635 Lakeland-Winter Haven, FL: $24,395 | 11.9% Lakeland-Winter Haven, FL: 11.8% |
| 4+ bedrooms 31 listings | $39,770 Lakeland-Winter Haven, FL: $39,979 | 11.0% Lakeland-Winter Haven, FL: 12.2% |
How does Central Lakeland compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Central Lakeland This area 307 listings | $20,944 | 53% | $197 | 13.4% |
| Lakeland-Winter Haven, FL market 1,107 listings | $23,692 | 51% | $234 | 12.6% |
| Outer Lakeland 152 listings | $23,096 | 54% | $219 | 11.1% |
| Winter Haven & Auburndale 274 listings | $26,663 | 51% | $259 | 13.1% |
| Lake Wales & East Polk 45 listings | $23,261 | 50% | $225 | 11.4% |
| South Polk & Hardee 48 listings | $22,025 | 48% | $219 | 13.5% |
Where is Central Lakeland?
The Lakeland-Winter Haven, FL market includes 7 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (307 in Central Lakeland). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 2, 2026 and refresh monthly.
Why are these figures different from the Lakeland-Winter Haven, FL market page?
The market page summarizes all of Lakeland-Winter Haven, FL from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
Related guides
Go deeper on Central Lakeland
With BNBCalc Markets, compare Central Lakeland by bedroom count and performance level, see home prices, and browse its listings on the map.