What Airbnb listings in Fripp Island earn, how often they're booked, and how that compares with the rest of Hilton Head Island, SC.

Over the past 12 months, regularly available listings in Fripp Island earned $46,257 on average, were booked for 43% of the nights they were open, and averaged $588 a night. The median gross yield, before expenses, is 9.5%.
Yearly revenue
$46,257
Occupancy
43%
Nightly rate
$588
Gross yield
9.5%
before expenses
Median of 255 listings
Active listings
294
Fripp Island averaged $46,257 in trailing-year revenue, above $42,584 for Hilton Head Island, SC, even though occupancy was lower: 43% versus 49% of available nights. Occupancy alone would miss that revenue advantage. The area's median potential gross yield is 9.5%. That yield uses a separate matched home-value sample and is before expenses, financing and taxes; it should not be treated as a return calculated from the average trailing-year booking revenue.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
Regularly available Airbnb listings in Fripp Island earned an average of $46,257 over the past 12 months. That is 9% more than the Hilton Head Island, SC average of $42,584. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Fripp Island were booked for an average of 43% of the nights they were open for booking over the past 12 months. That is 6 points lower than the Hilton Head Island, SC average of 49%. Nights a host blocked off don't count.
The average nightly rate in Fripp Island was $588 over the past 12 months, including cleaning fees. That is 20% higher than the Hilton Head Island, SC average of $491.
For homes with a matched home value, the median room-revenue potential in Fripp Island is $59,136 a year and the median gross yield is 9.5%. Gross yield is 1.9 points higher than the Hilton Head Island, SC median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityTwo-bedroom homes have the highest gross yield in Fripp Island, at 12.1%. The table shows average yearly revenue and median gross yield for each home size, with the Hilton Head Island, SC figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| Studio 9 listings | $28,333 Hilton Head Island, SC: $31,107 | – |
| 1 bedroom 16 listings | $27,119 Hilton Head Island, SC: $27,675 | 11.3% Hilton Head Island, SC: 8.8% |
| 2 bedrooms 71 listings | $37,669 Hilton Head Island, SC: $33,713 | 12.1% Hilton Head Island, SC: 8.0% |
| 3 bedrooms 87 listings | $42,149 Hilton Head Island, SC: $42,049 | 9.4% Hilton Head Island, SC: 7.0% |
| 4+ bedrooms 111 listings | $59,181 Hilton Head Island, SC: $74,536 | 7.8% Hilton Head Island, SC: 5.7% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Fripp Island This area 294 listings | $46,257 | 43% | $588 | 9.5% |
| Hilton Head Island, SC market 7,744 listings | $42,584 | 49% | $491 | 7.6% |
| St. Helena & Hunting Island 65 listings | $33,482 | 50% | $352 | 8.4% |
| Harbor Island 159 listings | $31,324 | 46% | $335 | 8.8% |
| Port Royal 73 listings | $28,066 | 47% | $270 | 9.2% |
| Lady’s Island 37 listings | $30,586 | 54% | $271 | 8.3% |
The Hilton Head Island, SC market includes 25 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (294 in Fripp Island). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
Figures are current as of November 3, 2026 and refresh monthly.
The market page summarizes all of Hilton Head Island, SC from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Fripp Island by bedroom count and performance level, see home prices, and browse its listings on the map.