East Asheville — Haw Creek & Riceville, Hickory Airbnb revenue and occupancy data

What Airbnb listings in East Asheville — Haw Creek & Riceville earn, how often they're booked, and how that compares with the rest of Hickory, NC.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in East Asheville — Haw Creek & Riceville earned $38,463 on average, were booked for 49% of the nights they were open, and averaged $357 a night. The median gross yield, before expenses, is 10.4%.

Yearly revenue

$38,463

Occupancy

49%

Nightly rate

$357

Gross yield

10.4%

before expenses

Median of 170 listings

Active listings

194

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My take on East Asheville — Haw Creek & Riceville

East Asheville — Haw Creek & Riceville has higher average trailing-year booking revenue than the wider Hickory, NC market: $38,463 versus $32,794.

Among the qualifying bedroom groups, one-bedroom homes have a median potential gross yield of 14.8%, while homes with four or more bedrooms have 9.9%. Those yields use matched home-value samples and are before expenses, financing and taxes. Compare one-bedroom purchase prices and operating costs separately from larger homes rather than treating the neighborhood's revenue average as the target for both.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in East Asheville — Haw Creek & Riceville?

Regularly available Airbnb listings in East Asheville — Haw Creek & Riceville earned an average of $38,463 over the past 12 months. That is 17% more than the Hickory, NC average of $32,794. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in East Asheville — Haw Creek & Riceville?

Listings in East Asheville — Haw Creek & Riceville were booked for an average of 49% of the nights they were open for booking over the past 12 months. That is 1 points higher than the Hickory, NC average of 48%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in East Asheville — Haw Creek & Riceville?

The average nightly rate in East Asheville — Haw Creek & Riceville was $357 over the past 12 months, including cleaning fees. That is 12% higher than the Hickory, NC average of $320.

Is an Airbnb in East Asheville — Haw Creek & Riceville profitable?

For homes with a matched home value, the median room-revenue potential in East Asheville — Haw Creek & Riceville is $39,255 a year and the median gross yield is 10.4%. Gross yield is 1.3 points higher than the Hickory, NC median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in East Asheville — Haw Creek & Riceville by bedroom count?

One-bedroom homes have the highest gross yield in East Asheville — Haw Creek & Riceville, at 14.8%. The table shows average yearly revenue and median gross yield for each home size, with the Hickory, NC figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in East Asheville — Haw Creek & Riceville, with Hickory, NC figures
BedroomsYearly revenueGross yield
Studio

9 listings

$16,157

Hickory, NC: $20,025

–
1 bedroom

55 listings

$29,681

Hickory, NC: $22,798

14.8%

Hickory, NC: 11.1%

2 bedrooms

50 listings

$30,848

Hickory, NC: $26,068

9.6%

Hickory, NC: 9.5%

3 bedrooms

48 listings

$40,062

Hickory, NC: $32,056

10.0%

Hickory, NC: 8.4%

4+ bedrooms

32 listings

$69,333

Hickory, NC: $53,648

9.9%

Hickory, NC: 7.7%

How does East Asheville — Haw Creek & Riceville compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in East Asheville — Haw Creek & Riceville, the Hickory, NC market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
East Asheville — Haw Creek & Riceville

This area

194 listings

$38,46349%$35710.4%
Hickory, NC market

10,314 listings

$32,79448%$3209.1%
Downtown Asheville & Montford

398 listings

$39,18149%$34410.4%
North Asheville & Woodfin

257 listings

$35,94051%$3288.8%
South Asheville & Arden

403 listings

$36,40551%$3349.6%
West Asheville

413 listings

$35,68951%$3279.7%

Where is East Asheville — Haw Creek & Riceville?

The Hickory, NC market includes 49 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover East Asheville — Haw Creek and Riceville together.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (194 in East Asheville — Haw Creek & Riceville). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 3, 2026 and refresh monthly.

Why are these figures different from the Hickory, NC market page?

The market page summarizes all of Hickory, NC from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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Go deeper on East Asheville — Haw Creek & Riceville

With BNBCalc Markets, compare East Asheville — Haw Creek & Riceville by bedroom count and performance level, see home prices, and browse its listings on the map.

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