Mission, Harlingen Airbnb revenue and occupancy data
What Airbnb listings in Mission earn, how often they're booked, and how that compares with the rest of Harlingen, TX.
Over the past 12 months, regularly available listings in Mission earned $19,988 on average, were booked for 49% of the nights they were open, and averaged $194 a night. The median gross yield, before expenses, is 12.6%.
Yearly revenue
$19,988
Occupancy
49%
Nightly rate
$194
Gross yield
12.6%
before expenses
Median of 115 listings
Active listings
120
My take on Mission
Mission has a sizable revenue difference between its qualifying bedroom groups. Four-bedroom-and-larger listings averaged $39,541 in trailing-year booking revenue, compared with $35,831 for that group across Harlingen, TX. Three-bedroom listings averaged $16,058, below the market's $20,647 for the same group.
Bedroom count matters when selecting rental comparables: the larger-home average should not be applied to a three-bedroom purchase. Revenue also does not establish a return without considering the property's price and ownership costs.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Mission?
Regularly available Airbnb listings in Mission earned an average of $19,988 over the past 12 months. That is 6% more than the Harlingen, TX average of $18,908. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Mission?
Listings in Mission were booked for an average of 49% of the nights they were open for booking over the past 12 months. That is 2 points lower than the Harlingen, TX average of 51%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Mission?
The average nightly rate in Mission was $194 over the past 12 months, including cleaning fees. That is 4% higher than the Harlingen, TX average of $186.
Is an Airbnb in Mission profitable?
For homes with a matched home value, the median room-revenue potential in Mission is $20,363 a year and the median gross yield is 12.6%. Gross yield is 0.6 points lower than the Harlingen, TX median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Mission by bedroom count?
One-bedroom homes have the highest gross yield in Mission, at 15.1%. The table shows average yearly revenue and median gross yield for each home size, with the Harlingen, TX figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 11 listings | $8,702 Harlingen, TX: $11,137 | 15.1% Harlingen, TX: 14.6% |
| 2 bedrooms 30 listings | $12,879 Harlingen, TX: $13,991 | 13.8% Harlingen, TX: 13.7% |
| 3 bedrooms 50 listings | $16,058 Harlingen, TX: $20,647 | 10.5% Harlingen, TX: 12.4% |
| 4+ bedrooms 28 listings | $39,541 Harlingen, TX: $35,831 | 12.4% Harlingen, TX: 12.4% |
How does Mission compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Mission This area 120 listings | $19,988 | 49% | $194 | 12.6% |
| Harlingen, TX market 1,466 listings | $18,908 | 51% | $186 | 13.2% |
| McAllen & Pharr 395 listings | $15,905 | 49% | $155 | 13.0% |
| Edinburg 191 listings | $14,548 | 50% | $138 | 11.4% |
| Weslaco 61 listings | $14,944 | 50% | $141 | 13.7% |
| Harlingen 131 listings | $19,053 | 51% | $185 | 13.6% |
Where is Mission?
The Harlingen, TX market includes 9 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (120 in Mission). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Harlingen, TX market page?
The market page summarizes all of Harlingen, TX from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
Related guides
Go deeper on Mission
With BNBCalc Markets, compare Mission by bedroom count and performance level, see home prices, and browse its listings on the map.