White Lake and Blue Lake Country, Grand Haven Airbnb revenue and occupancy data

What Airbnb listings in White Lake and Blue Lake Country earn, how often they're booked, and how that compares with the rest of Grand Haven, MI.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in White Lake and Blue Lake Country earned $25,516 on average, were booked for 51% of the nights they were open, and averaged $308 a night. The median gross yield, before expenses, is 14.2%.

Yearly revenue

$25,516

Occupancy

51%

Nightly rate

$308

Gross yield

14.2%

before expenses

Median of 38 listings

Active listings

61

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My take on White Lake and Blue Lake Country

In White Lake and Blue Lake Country, average trailing-year revenue of $25,516 is below the Grand Haven, MI figure of $32,342, even though occupancy is close to the wider market’s. The average nightly rate is $308, compared with $400 marketwide. Rate alone does not explain the revenue gap, but it makes the pricing of similar listings worth checking before applying the higher marketwide revenue average to a property in this area.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in White Lake and Blue Lake Country?

Regularly available Airbnb listings in White Lake and Blue Lake Country earned an average of $25,516 over the past 12 months. That is 21% less than the Grand Haven, MI average of $32,342. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in White Lake and Blue Lake Country?

Listings in White Lake and Blue Lake Country were booked for an average of 51% of the nights they were open for booking over the past 12 months. That is 1 points higher than the Grand Haven, MI average of 50%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in White Lake and Blue Lake Country?

The average nightly rate in White Lake and Blue Lake Country was $308 over the past 12 months, including cleaning fees. That is 23% lower than the Grand Haven, MI average of $400.

Is an Airbnb in White Lake and Blue Lake Country profitable?

For homes with a matched home value, the median room-revenue potential in White Lake and Blue Lake Country is $43,101 a year and the median gross yield is 14.2%. Gross yield is 1.3 points lower than the Grand Haven, MI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in White Lake and Blue Lake Country by bedroom count?

The table shows average yearly revenue and median gross yield for each home size, with the Grand Haven, MI figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in White Lake and Blue Lake Country, with Grand Haven, MI figures
BedroomsYearly revenueGross yield
Studio

13 listings

$17,125

Grand Haven, MI: $19,848

–
1 bedroom

7 listings

$16,184

Grand Haven, MI: $19,869

Not enough data

Grand Haven, MI: 11.1%

2 bedrooms

15 listings

$18,910

Grand Haven, MI: $26,669

13.8%

Grand Haven, MI: 15.9%

3 bedrooms

20 listings

$33,370

Grand Haven, MI: $32,526

15.8%

Grand Haven, MI: 16.4%

4+ bedrooms

6 listings

$44,918

Grand Haven, MI: $49,824

11.9%

Grand Haven, MI: 16.5%

How does White Lake and Blue Lake Country compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in White Lake and Blue Lake Country, the Grand Haven, MI market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
White Lake and Blue Lake Country

This area

61 listings

$25,51651%$30814.2%
Grand Haven, MI market

996 listings

$32,34250%$40015.5%
North Muskegon and Laketon

39 listings

$31,95650%$33921.7%
Muskegon City and Lakeshore

175 listings

$30,70350%$33818.9%
Twin Lake and Inland Muskegon

27 listings

$28,34150%$34718.7%
Norton Shores and Fruitport

52 listings

$48,80146%$57613.5%

Where is White Lake and Blue Lake Country?

The Grand Haven, MI market includes 14 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (61 in White Lake and Blue Lake Country). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 3, 2026 and refresh monthly.

Why are these figures different from the Grand Haven, MI market page?

The market page summarizes all of Grand Haven, MI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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  • Grand Haven, MI Airbnb market data
  • Best Airbnb neighborhoods to invest in Grand Haven

Go deeper on White Lake and Blue Lake Country

With BNBCalc Markets, compare White Lake and Blue Lake Country by bedroom count and performance level, see home prices, and browse its listings on the map.

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