Grand Haven

As of May 2026, Grand Haven, Muskegon, Holland, Saugatuck have 1,497 active Airbnb and VRBO listings. This represents a 6% increase from the previous year.

The average Airbnb or VRBO in Grand Haven generates $34K per year. High-performing properties earn $76K/year, while low-performing properties earn $18K/year. The wide variance between high and average earners suggests that market success is heavily segmented, with top performers capturing a disproportionate share of total revenue despite stagnant supply.

Average home prices in Grand Haven vary by property size: 1-bedroom properties cost approximately $153K, 2-bedroom homes average $234K, 3-bedroom properties are around $286K, and 4+ bedroom homes average $368K. These prices reflect median home values across the Grand Haven, Muskegon, Holland, Saugatuck area.

Airbnb and VRBO can be profitable in Grand Haven, with an average gross yield of 12% across all properties. High-performing properties achieve yields up to 27%, which is considered top for short-term rental investment. This yield spread indicates that while the market average remains modest, select units are effectively navigating current downward revenue trends.

The average occupancy rate for Airbnbs and VRBOs in Grand Haven is 31%. This occupancy level, combined with an average nightly rate of $297, results in a RevPAR (revenue per available room) of $58 per day.

4+ bedroom properties demonstrate the strongest performance in Grand Haven, with an average gross yield of 12% and annual revenue of $48K. These properties balance purchase price ($368K), operating costs, and rental demand most effectively in the Grand Haven market.

Short-term rental regulations vary by jurisdiction in the Grand Haven area. Grand Haven: Strict. Registration required, owner-occupancy mandate, rental caps by zone. Active enforcement with violations prosecuted. Muskegon: Lenient. Business license needed, basic safety standards. Minimal enforcement, many operate informally. Holland: Moderate. Registration and inspections required, zoning restrictions apply. Moderate enforcement, complaint-driven. Saugatuck: Moderate. Permit required, occupancy limits, parking rules. Seasonal enforcement focus, generally complaint-based. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Grand Haven Airbnb and VRBO market is currently showing balanced conditions. Supply has grown 6% year-over-year, while RevPAR has decreased 43%. This indicates balanced supply-demand dynamics. The sharp decline in RevPAR relative to modest supply growth reveals that existing inventory is facing significant downward pricing pressure.

Launch around April, 2-3 months before peak summer season (July peaks). This pre-peak timing lets you build reviews when competition is 44% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (March-January) when gaining traction is harder.

The most common amenities in Grand Haven listings include: Kitchen (94%), Air Conditioning (93%), Tv (79%), Washing Machine (75%), Heating (61%). Amenities that boost revenue the most include Washing Machine, Hot Tub, Pool, with Washing Machine properties earning approximately 46% more ($66K/year vs $45K/year).

Monthly estimated revenue per listing in Grand Haven over the last 12 months: May: $2K, June: $3K, July: $4K, August: $4K, September: $2K, October: $1K, November: $892, December: $962, January: $606, February: $652, March: $820, April: $1K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Grand Haven is $297, up 10% year-over-year. By property size: 1-bedroom properties average $154/night, 2-bedroom properties average $223/night, 3-bedroom properties average $286/night, 4+ bedroom properties average $527/night. Rates peak in August and are lowest in February.

Guests in Grand Haven book an average of 38 days in advance, down 16% from last year. By property size: 1-bedroom: 31 days, 2-bedroom: 34 days, 3-bedroom: 38 days, 4+ bedroom: 47 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Grand Haven Airbnb and VRBO market has seen the following changes: supply grew 6%, revenue per listing decreased 43%, occupancy fell 13%, average nightly rates increased 10%, and lead time decreased 16%. These shifts point to a tightening environment where rising nightly rates are failing to offset reduced utilization.

In Grand Haven, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Saturday and are lowest on Tuesday. Weekends show 46% higher occupancy than weekdays.