Valley Center, Fallbrook Airbnb revenue and occupancy data
What Airbnb listings in Valley Center earn, how often they're booked, and how that compares with the rest of Fallbrook, CA.
Over the past 12 months, regularly available listings in Valley Center earned $63,317 on average, were booked for 52% of the nights they were open, and averaged $617 a night. The median gross yield, before expenses, is 7.2%.
Yearly revenue
$63,317
Occupancy
52%
Nightly rate
$617
Gross yield
7.2%
before expenses
Median of 32 listings
Active listings
41
My take on Valley Center
Valley Center's average nightly rate is $617, compared with $502 in the wider Fallbrook, CA market, while occupancy is close to the market level. Average trailing-year booking revenue is also higher, at $63,317 versus $54,063.
That makes the nightly-rate assumption worth testing carefully. Compare homes with the same bedroom count before using that higher rate in a forecast; the area average is not a rate every property can expect.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Valley Center?
Regularly available Airbnb listings in Valley Center earned an average of $63,317 over the past 12 months. That is 17% more than the Fallbrook, CA average of $54,063. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Valley Center?
Listings in Valley Center were booked for an average of 52% of the nights they were open for booking over the past 12 months. That is 1 points lower than the Fallbrook, CA average of 53%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Valley Center?
The average nightly rate in Valley Center was $617 over the past 12 months, including cleaning fees. That is 23% higher than the Fallbrook, CA average of $502.
Is an Airbnb in Valley Center profitable?
For homes with a matched home value, the median room-revenue potential in Valley Center is $56,526 a year and the median gross yield is 7.2%. Gross yield is 0.4 points lower than the Fallbrook, CA median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Valley Center by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Fallbrook, CA figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 13 listings | $22,909 Fallbrook, CA: $23,767 | 5.1% Fallbrook, CA: 6.1% |
| 3 bedrooms 10 listings | $41,745 Fallbrook, CA: $47,945 | 6.7% Fallbrook, CA: 7.8% |
| 4+ bedrooms 13 listings | $134,302 Fallbrook, CA: $101,434 | 12.5% Fallbrook, CA: 9.0% |
How does Valley Center compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Valley Center This area 41 listings | $63,317 | 52% | $617 | 7.2% |
| Fallbrook, CA market 1,053 listings | $54,063 | 53% | $502 | 7.6% |
| Escondido & San Marcos 255 listings | $67,722 | 56% | $603 | 8.4% |
| Fallbrook 172 listings | $50,731 | 51% | $522 | 6.9% |
| Vista & Oceanside 251 listings | $49,545 | 56% | $419 | 6.9% |
| Ramona 44 listings | $44,265 | 55% | $436 | 5.6% |
Where is Valley Center?
The Fallbrook, CA market includes 10 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (41 in Valley Center). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Fallbrook, CA market page?
The market page summarizes all of Fallbrook, CA from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
Related guides
Go deeper on Valley Center
With BNBCalc Markets, compare Valley Center by bedroom count and performance level, see home prices, and browse its listings on the map.