Park Falls, Phillips and Western Northwoods, Eagle River Airbnb revenue and occupancy data

What Airbnb listings in Park Falls, Phillips and Western Northwoods earn, how often they're booked, and how that compares with the rest of Eagle River, WI.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in Park Falls, Phillips and Western Northwoods earned $17,683 on average, were booked for 47% of the nights they were open, and averaged $222 a night. The median gross yield, before expenses, is 10.2%.

Yearly revenue

$17,683

Occupancy

47%

Nightly rate

$222

Gross yield

10.2%

before expenses

Median of 37 listings

Active listings

81

Explore Park Falls, Phillips and Western Northwoods

My take on Park Falls, Phillips and Western Northwoods

Park Falls, Phillips and Western Northwoods has less annual booking revenue to cover costs than the wider Eagle River, WI market: $17,683 versus $28,048 on average over the trailing year. Its median potential gross yield is slightly higher, at 10.2% compared with 9.8%.

That yield is based on revenue potential and is before expenses, financing and taxes; it is not a measure of cash left over. The small yield edge does not erase the lower booking revenue. For a purchase in this area, test fixed costs against property-specific revenue before relying on the gross-yield percentage.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in Park Falls, Phillips and Western Northwoods?

Regularly available Airbnb listings in Park Falls, Phillips and Western Northwoods earned an average of $17,683 over the past 12 months. That is 37% less than the Eagle River, WI average of $28,048. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Park Falls, Phillips and Western Northwoods?

Listings in Park Falls, Phillips and Western Northwoods were booked for an average of 47% of the nights they were open for booking over the past 12 months. That is 1 points lower than the Eagle River, WI average of 48%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Park Falls, Phillips and Western Northwoods?

The average nightly rate in Park Falls, Phillips and Western Northwoods was $222 over the past 12 months, including cleaning fees. That is 46% lower than the Eagle River, WI average of $410.

Is an Airbnb in Park Falls, Phillips and Western Northwoods profitable?

For homes with a matched home value, the median room-revenue potential in Park Falls, Phillips and Western Northwoods is $24,423 a year and the median gross yield is 10.2%. Gross yield is 0.4 points higher than the Eagle River, WI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in Park Falls, Phillips and Western Northwoods by bedroom count?

The table shows average yearly revenue and median gross yield for each home size, with the Eagle River, WI figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Park Falls, Phillips and Western Northwoods, with Eagle River, WI figures
BedroomsYearly revenueGross yield
1 bedroom

12 listings

$18,664

Eagle River, WI: $17,931

Not enough data
2 bedrooms

37 listings

$14,189

Eagle River, WI: $26,453

10.0%

Eagle River, WI: 10.4%

3 bedrooms

26 listings

$21,045

Eagle River, WI: $27,585

10.2%

Eagle River, WI: 9.3%

How does Park Falls, Phillips and Western Northwoods compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Park Falls, Phillips and Western Northwoods, the Eagle River, WI market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Park Falls, Phillips and Western Northwoods

This area

81 listings

$17,68347%$22210.2%
Eagle River, WI market

928 listings

$28,04848%$4109.8%
Tomahawk and Southern Northwoods

87 listings

$27,38248%$32910.4%
Minocqua, Woodruff and Lakeland Country

128 listings

$31,21449%$5009.4%
St. Germain and Sugar Camp

96 listings

$37,37146%$7409.4%
Rhinelander and Central Oneida Country

70 listings

$18,77849%$25011.0%

Where is Park Falls, Phillips and Western Northwoods?

The Eagle River, WI market includes 14 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Park Falls and Phillips and Western Northwoods together.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (81 in Park Falls, Phillips and Western Northwoods). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 2, 2026 and refresh monthly.

Why are these figures different from the Eagle River, WI market page?

The market page summarizes all of Eagle River, WI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

Related guides

  • Eagle River, WI Airbnb market data
  • Best Airbnb neighborhoods to invest in Eagle River

Go deeper on Park Falls, Phillips and Western Northwoods

With BNBCalc Markets, compare Park Falls, Phillips and Western Northwoods by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore Park Falls, Phillips and Western NorthwoodsReveal any property's Airbnb profitability