Greater Columbia & Boone County, MO Airbnb revenue and occupancy data
What Airbnb listings in Greater Columbia & Boone County earn, how often they're booked, and how that compares with the rest of Columbia, MO.
Over the past 12 months, regularly available listings in Greater Columbia & Boone County earned $25,430 on average, were booked for 52% of the nights they were open, and averaged $263 a night. The median gross yield, before expenses, is 12.3%.
Yearly revenue
$25,430
Occupancy
52%
Nightly rate
$263
Gross yield
12.3%
before expenses
Median of 89 listings
Active listings
99
My take on Greater Columbia & Boone County
Greater Columbia & Boone County is close enough to the wider Columbia, MO market that the area figures offer little reason to favor it on revenue alone. Average trailing-year booking revenue is $25,430, compared with $23,839 marketwide. Median potential gross yield is slightly lower at 12.3% versus 13.1%. Gross yield is before expenses, financing and taxes. With neither measure far from the market benchmark, the property's asking price and bedroom-matched comparables deserve more weight than the area label.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Greater Columbia & Boone County?
Regularly available Airbnb listings in Greater Columbia & Boone County earned an average of $25,430 over the past 12 months. That is 7% more than the Columbia, MO average of $23,839. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Greater Columbia & Boone County?
Listings in Greater Columbia & Boone County were booked for an average of 52% of the nights they were open for booking over the past 12 months. That is 1 points higher than the Columbia, MO average of 51%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Greater Columbia & Boone County?
The average nightly rate in Greater Columbia & Boone County was $263 over the past 12 months, including cleaning fees. That is 4% higher than the Columbia, MO average of $252.
Is an Airbnb in Greater Columbia & Boone County profitable?
For homes with a matched home value, the median room-revenue potential in Greater Columbia & Boone County is $30,509 a year and the median gross yield is 12.3%. Gross yield is 0.8 points lower than the Columbia, MO median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Greater Columbia & Boone County by bedroom count?
One-bedroom homes have the highest gross yield in Greater Columbia & Boone County, at 16.9%. The table shows average yearly revenue and median gross yield for each home size, with the Columbia, MO figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 14 listings | $22,775 Columbia, MO: $17,721 | 16.9% Columbia, MO: 13.8% |
| 2 bedrooms 15 listings | $16,286 Columbia, MO: $18,897 | 11.3% Columbia, MO: 15.4% |
| 3 bedrooms 51 listings | $25,983 Columbia, MO: $26,616 | 12.0% Columbia, MO: 12.7% |
| 4+ bedrooms 19 listings | $33,118 Columbia, MO: $35,137 | 8.7% Columbia, MO: 11.0% |
How does Greater Columbia & Boone County compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Greater Columbia & Boone County This area 99 listings | $25,430 | 52% | $263 | 12.3% |
| Columbia, MO market 444 listings | $23,839 | 51% | $252 | 13.1% |
| Central Columbia 60 listings | $28,583 | 57% | $318 | 14.3% |
| Fulton & Eastern Counties 50 listings | $25,271 | 46% | $289 | 13.8% |
| Jefferson City & Cole County 70 listings | $20,518 | 54% | $202 | 12.3% |
| Hermann & Gasconade County 58 listings | $28,278 | 52% | $304 | 18.6% |
Where is Greater Columbia & Boone County?
The Columbia, MO market includes 6 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Greater Columbia and Boone County together.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (99 in Greater Columbia & Boone County). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of October 30, 2026 and refresh monthly.
Why are these figures different from the Columbia, MO market page?
The market page summarizes all of Columbia, MO from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Greater Columbia & Boone County
With BNBCalc Markets, compare Greater Columbia & Boone County by bedroom count and performance level, see home prices, and browse its listings on the map.