Central Columbia, MO Airbnb revenue and occupancy data
What Airbnb listings in Central Columbia earn, how often they're booked, and how that compares with the rest of Columbia, MO.
Over the past 12 months, regularly available listings in Central Columbia earned $28,583 on average, were booked for 57% of the nights they were open, and averaged $318 a night. The median gross yield, before expenses, is 14.3%.
Yearly revenue
$28,583
Occupancy
57%
Nightly rate
$318
Gross yield
14.3%
before expenses
Median of 53 listings
Active listings
60
My take on Central Columbia
Central Columbia combines higher booking revenue with a higher share of available nights booked than the wider Columbia, MO market. Average trailing-year booking revenue is $28,583 versus $23,839, and occupancy is 57% versus 51%.
The average nightly rate is also higher, at $318. A property budget needs comparable listings that support both its rate and occupancy assumptions; the area figures do not show that every bedroom type shares the same advantage.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Central Columbia?
Regularly available Airbnb listings in Central Columbia earned an average of $28,583 over the past 12 months. That is 20% more than the Columbia, MO average of $23,839. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Central Columbia?
Listings in Central Columbia were booked for an average of 57% of the nights they were open for booking over the past 12 months. That is 6 points higher than the Columbia, MO average of 51%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Central Columbia?
The average nightly rate in Central Columbia was $318 over the past 12 months, including cleaning fees. That is 26% higher than the Columbia, MO average of $252.
Is an Airbnb in Central Columbia profitable?
For homes with a matched home value, the median room-revenue potential in Central Columbia is $35,390 a year and the median gross yield is 14.3%. Gross yield is 1.2 points higher than the Columbia, MO median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Central Columbia by bedroom count?
Two-bedroom homes have the highest gross yield in Central Columbia, at 18.9%. The table shows average yearly revenue and median gross yield for each home size, with the Columbia, MO figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 11 listings | $11,369 Columbia, MO: $17,721 | 9.3% Columbia, MO: 13.8% |
| 2 bedrooms 18 listings | $23,810 Columbia, MO: $18,897 | 18.9% Columbia, MO: 15.4% |
| 3 bedrooms 16 listings | $34,118 Columbia, MO: $26,616 | 16.3% Columbia, MO: 12.7% |
| 4+ bedrooms 14 listings | $43,121 Columbia, MO: $35,137 | 11.4% Columbia, MO: 11.0% |
How does Central Columbia compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Central Columbia This area 60 listings | $28,583 | 57% | $318 | 14.3% |
| Columbia, MO market 444 listings | $23,839 | 51% | $252 | 13.1% |
| Greater Columbia & Boone County 99 listings | $25,430 | 52% | $263 | 12.3% |
| Jefferson City & Cole County 70 listings | $20,518 | 54% | $202 | 12.3% |
| Fulton & Eastern Counties 50 listings | $25,271 | 46% | $289 | 13.8% |
| Hermann & Gasconade County 58 listings | $28,278 | 52% | $304 | 18.6% |
Where is Central Columbia?
The Columbia, MO market includes 6 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (60 in Central Columbia). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of October 30, 2026 and refresh monthly.
Why are these figures different from the Columbia, MO market page?
The market page summarizes all of Columbia, MO from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
Related guides
Go deeper on Central Columbia
With BNBCalc Markets, compare Central Columbia by bedroom count and performance level, see home prices, and browse its listings on the map.