Springdale and Virgin, Zion National Park Airbnb revenue and occupancy data
What Airbnb listings in Springdale and Virgin earn, how often they're booked, and how that compares with the rest of Zion National Park, UT.
Over the past 12 months, regularly available listings in Springdale and Virgin earned $57,786 on average, were booked for 51% of the nights they were open, and averaged $540 a night. The median gross yield, before expenses, is 18.2%.
Yearly revenue
$57,786
Occupancy
51%
Nightly rate
$540
Gross yield
18.2%
before expenses
Median of 94 listings
Active listings
275
My take on Springdale and Virgin
Springdale and Virgin averaged $57,786 in trailing-year booking revenue, well above $32,819 across the wider market. Median potential gross yield is also higher at 18.2%, compared with 8.2% marketwide.
The $111,600 median annual room-revenue potential comes from a different matched home-value sample, so it should not be read as expected growth from the trailing-year average. Gross yield is before expenses, financing and taxes, not a realized return.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Springdale and Virgin?
Regularly available Airbnb listings in Springdale and Virgin earned an average of $57,786 over the past 12 months. That is 76% more than the Zion National Park, UT average of $32,819. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Springdale and Virgin?
Listings in Springdale and Virgin were booked for an average of 51% of the nights they were open for booking over the past 12 months. That is 4 points higher than the Zion National Park, UT average of 47%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Springdale and Virgin?
The average nightly rate in Springdale and Virgin was $540 over the past 12 months, including cleaning fees. That is 65% higher than the Zion National Park, UT average of $328.
Is an Airbnb in Springdale and Virgin profitable?
For homes with a matched home value, the median room-revenue potential in Springdale and Virgin is $111,600 a year and the median gross yield is 18.2%. Gross yield is 10.0 points higher than the Zion National Park, UT median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Springdale and Virgin by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Zion National Park, UT figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| Studio 11 listings | $32,848 Zion National Park, UT: $18,099 | – |
| 1 bedroom 127 listings | $40,319 Zion National Park, UT: $23,437 | Not enough data |
| 2 bedrooms 81 listings | $68,919 Zion National Park, UT: $31,293 | 24.5% Zion National Park, UT: 10.0% |
| 3 bedrooms 29 listings | $77,892 Zion National Park, UT: $33,160 | 12.1% Zion National Park, UT: 7.3% |
| 4+ bedrooms 27 listings | $95,110 Zion National Park, UT: $51,187 | Not enough data Zion National Park, UT: 7.3% |
How does Springdale and Virgin compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Springdale and Virgin This area 275 listings | $57,786 | 51% | $540 | 18.2% |
| Zion National Park, UT market 1,859 listings | $32,819 | 47% | $328 | 8.2% |
| La Verkin and Toquerville 207 listings | $28,765 | 49% | $276 | 8.5% |
| Cedar City Country 254 listings | $22,595 | 49% | $213 | 6.7% |
| Brian Head 165 listings | $26,905 | 41% | $310 | 8.1% |
Where is Springdale and Virgin?
The Zion National Park, UT market includes 12 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (275 in Springdale and Virgin). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Zion National Park, UT market page?
The market page summarizes all of Zion National Park, UT from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Springdale and Virgin
With BNBCalc Markets, compare Springdale and Virgin by bedroom count and performance level, see home prices, and browse its listings on the map.