Zion National Park, UT
Unlock the data for all Markets
Annual revenue (actual)
$53.3k
12 mo avg
↑6%
from prior 12 mo
Occupancy rate
37%
12 mo avg
↓4%
from prior 12 mo
Avg daily rate
$320
12 mo avg
↑18%
from prior 12 mo
Gross yield
10.3%
Current potential
↓0.1 pts
vs prior-year prices
Lead time
45 days
12 mo avg
↑1 days
from prior 12 mo
Revpar
$116
12 mo avg
↑9%
from prior 12 mo
Methodology note: Figures reflect Zion National Park market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Ranked by median gross yield across eligible homes. Each home’s annual room-revenue potential is compared with its ZIP- and bedroom-matched value, before expenses.
| Neighborhood | Revenue (potential) | Gross yield |
|---|---|---|
| Springdale and Virgin | $113K 94 listings | 18.7% 94 listings |
| Brian Head | $27.3K 53 listings | 9.0% 53 listings |
| La Verkin and Toquerville | $34.1K 124 listings | 8.6% 124 listings |
| Sevier Valley and Marysvale | $23.2K 12 listings | 7.5% 12 listings |
| Cedar City Country | $23.8K 173 listings | 6.7% 173 listings |
Data as of 2026-09-30
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Median revenue
Median home value
Gross yield
Supply
Amenity revenue impact
This estimate compares similar listings in this market. When local data is limited, we blend in state and U.S. results to prevent unusually high or low estimates.
| Amenity | Est. revenue impact |
|---|---|
| Pool | +32% $17,051/yr |
| Bicycles | 🔒 +2•% · $•••••/yr Revenue lift and listing count available in Markets |
| EV Charger | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| TV | 🔒 +1•% · $••••/yr Revenue lift and listing count available in Markets |
| Hot Tub | 🔒 +8% · $••••/yr Revenue lift and listing count available in Markets |
| Parking | 🔒 +5% · $••••/yr Revenue lift and listing count available in Markets |
| Internet | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Pets Allowed | 🔒 +4% · $••••/yr Revenue lift and listing count available in Markets |
| Barbecue | 🔒 +2% · $••••/yr Revenue lift and listing count available in Markets |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (5.0 nights)
2 bedrooms (4.2 nights)
4+ bedrooms (4.2 nights)
1 bedroom (3.8 nights)
Studio (3.2 nights)
Cleaning fee by bedroom
4+ bedrooms ($246)
3 bedrooms ($148)
2 bedrooms ($103)
1 bedroom ($58)
Studio ($55)
Professional host share
Professionally managed (56%)
Independent hosts (44%)
Housing market signals
See how home prices, supply, and buyer competition are changing before you invest.
Are home values in Zion National Park going up or down?
Unlock five years of home value changes and Zillow's next-year forecast.
Which home type gives you the most space for the price?
Over the 12 months ending September 2026, the Zion National Park market averaged 3,392 active Airbnb and VRBO listings, up 3% from a year earlier and up 26% over two years.
An average Zion National Park listing earns $41K/year. High-performing listings earn $97K, while low-performing listings earn $21K.
Median Zion National Park home prices by size are 2-bedroom $309K, 3-bedroom $415K, and 4+ bedroom $458K.
Average occupancy in Zion National Park is 31%, producing RevPAR of $89 per available night.
Rules vary across Zion National Park. Springdale: Moderate. Business license required, conditional use permit in residential zones, safety inspections. Zoning rules enforced but limited active monitoring. Hurricane: Lenient. Business license required, basic zoning compliance. Minimal enforcement, many operate informally. St. George: Moderate. Business license and conditional use permit required, owner-occupancy mandate in some zones, 300-foot separation rule. Complaint-driven enforcement, inconsistent application. Verify requirements for the property's jurisdiction.
The Zion National Park Airbnb and VRBO market appears broadly balanced. Supply has grown 3% year-over-year, while RevPAR has increased 12%, showing no clear supply-demand imbalance.
RevPAR is highest in March and April; it is lowest in January and November.
The most common amenities are Heating (97%), Internet (96%), Parking (96%). The strongest positive revenue associations are Pool (+75%), Hot Tub (+38%), TV (+33%).
Average daily rate in Zion National Park is $309, up 22% year-over-year. Rates peak in July and are lowest in November.
Guests in Zion National Park book an average of 43 days in advance, up 3% from last year. Booking windows range from 40 days for 1-bedroom listings to 51 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 52% higher than weekday occupancy.
For each eligible home, annual room-revenue potential is divided by a ZIP- and bedroom-matched home-value estimate. Groups show the median of those yields. Cleaning income is excluded. Gross yield is before expenses and financing.
(0)
Filters (0)