Suttons Bay and Bingham, Traverse City Airbnb revenue and occupancy data
What Airbnb listings in Suttons Bay and Bingham earn, how often they're booked, and how that compares with the rest of Traverse City, MI.
Over the past 12 months, regularly available listings in Suttons Bay and Bingham earned $40,840 on average, were booked for 50% of the nights they were open, and averaged $553 a night. The median gross yield, before expenses, is 11.5%.
Yearly revenue
$40,840
Occupancy
50%
Nightly rate
$553
Gross yield
11.5%
before expenses
Median of 47 listings
Active listings
102
My take on Suttons Bay and Bingham
Suttons Bay and Bingham averaged $40,840 in trailing-year booking revenue, above the $32,039 market average. That advantage is not consistent across bedroom sizes: among the qualifying groups, three-bedroom listings averaged $53,083, versus $34,386 for their market counterparts. One- and two-bedroom listings averaged less than their respective market counterparts.
The area's median potential gross yield of 11.5% is below the market figure. That yield comes from a different matched home-value group and is before expenses, financing and taxes. Higher area revenue is not enough to establish a better return on the purchase price.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Suttons Bay and Bingham?
Regularly available Airbnb listings in Suttons Bay and Bingham earned an average of $40,840 over the past 12 months. That is 27% more than the Traverse City, MI average of $32,039. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Suttons Bay and Bingham?
Listings in Suttons Bay and Bingham were booked for an average of 50% of the nights they were open for booking over the past 12 months. That is 1 points higher than the Traverse City, MI average of 49%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Suttons Bay and Bingham?
The average nightly rate in Suttons Bay and Bingham was $553 over the past 12 months, including cleaning fees. That is 44% higher than the Traverse City, MI average of $384.
Is an Airbnb in Suttons Bay and Bingham profitable?
For homes with a matched home value, the median room-revenue potential in Suttons Bay and Bingham is $85,352 a year and the median gross yield is 11.5%. Gross yield is 1.7 points lower than the Traverse City, MI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Suttons Bay and Bingham by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Traverse City, MI figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 22 listings | $16,433 Traverse City, MI: $23,673 | Not enough data Traverse City, MI: 12.9% |
| 2 bedrooms 26 listings | $24,072 Traverse City, MI: $27,047 | Not enough data Traverse City, MI: 13.5% |
| 3 bedrooms 31 listings | $53,083 Traverse City, MI: $34,386 | 12.8% Traverse City, MI: 13.3% |
| 4+ bedrooms 23 listings | $66,639 Traverse City, MI: $50,486 | 11.9% Traverse City, MI: 12.2% |
How does Suttons Bay and Bingham compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Suttons Bay and Bingham This area 102 listings | $40,840 | 50% | $553 | 11.5% |
| Traverse City, MI market 3,384 listings | $32,039 | 49% | $384 | 13.2% |
| Cleveland and Centerville Country 66 listings | $40,287 | 48% | $478 | 11.8% |
| Northport and Northern Leelanau 70 listings | $34,386 | 50% | $427 | 6.1% |
| Elmwood and Greilickville 43 listings | $43,053 | 51% | $498 | 13.0% |
| Northwest Traverse City 76 listings | $37,315 | 46% | $389 | 11.6% |
Where is Suttons Bay and Bingham?
The Traverse City, MI market includes 45 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (102 in Suttons Bay and Bingham). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Traverse City, MI market page?
The market page summarizes all of Traverse City, MI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Suttons Bay and Bingham
With BNBCalc Markets, compare Suttons Bay and Bingham by bedroom count and performance level, see home prices, and browse its listings on the map.