What Airbnb listings in Grayling and Crawford Country earn, how often they're booked, and how that compares with the rest of Traverse City, MI.

Over the past 12 months, regularly available listings in Grayling and Crawford Country earned $23,875 on average, were booked for 50% of the nights they were open, and averaged $272 a night. The median gross yield, before expenses, is 16.1%.
Yearly revenue
$23,875
Occupancy
50%
Nightly rate
$272
Gross yield
16.1%
before expenses
Median of 54 listings
Active listings
76
Grayling and Crawford Country averaged $23,875 in trailing-year booking revenue, below the $32,039 average across Traverse City, MI. Listings were booked for 50% of available nights on average.
The area's median potential gross yield was 16.1%, above the market figure of 13.2%. This is a reason to weigh revenue potential against home value rather than screen on booking totals alone. Potential gross yield is before expenses, financing and taxes, not a realized return on the trailing-year booking revenue.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
Regularly available Airbnb listings in Grayling and Crawford Country earned an average of $23,875 over the past 12 months. That is 25% less than the Traverse City, MI average of $32,039. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Grayling and Crawford Country were booked for an average of 50% of the nights they were open for booking over the past 12 months. That is 1 points higher than the Traverse City, MI average of 49%. Nights a host blocked off don't count.
The average nightly rate in Grayling and Crawford Country was $272 over the past 12 months, including cleaning fees. That is 29% lower than the Traverse City, MI average of $384.
For homes with a matched home value, the median room-revenue potential in Grayling and Crawford Country is $34,228 a year and the median gross yield is 16.1%. Gross yield is 2.9 points higher than the Traverse City, MI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityThe table shows average yearly revenue and median gross yield for each home size, with the Traverse City, MI figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 11 listings | $17,952 Traverse City, MI: $23,673 | Not enough data Traverse City, MI: 12.9% |
| 2 bedrooms 23 listings | $21,386 Traverse City, MI: $27,047 | 20.5% Traverse City, MI: 13.5% |
| 3 bedrooms 26 listings | $25,019 Traverse City, MI: $34,386 | 15.3% Traverse City, MI: 13.3% |
| 4+ bedrooms 16 listings | $29,666 Traverse City, MI: $50,486 | 11.1% Traverse City, MI: 12.2% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Grayling and Crawford Country This area 76 listings | $23,875 | 50% | $272 | 16.1% |
| Traverse City, MI market 3,384 listings | $32,039 | 49% | $384 | 13.2% |
| Kalkaska and Northern Lake Country 53 listings | $27,553 | 52% | $318 | 17.3% |
| Higgins Lake Region 47 listings | $22,704 | 49% | $301 | 12.4% |
| Fife Lake and South Boardman Country 103 listings | $30,949 | 50% | $343 | 13.6% |
| Houghton Lake Region 119 listings | $23,280 | 49% | $268 | 12.5% |
The Traverse City, MI market includes 45 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (76 in Grayling and Crawford Country). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
Figures are current as of November 3, 2026 and refresh monthly.
The market page summarizes all of Traverse City, MI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Grayling and Crawford Country by bedroom count and performance level, see home prices, and browse its listings on the map.