Plymouth & Squam Country, Thornton Airbnb revenue and occupancy data
What Airbnb listings in Plymouth & Squam Country earn, how often they're booked, and how that compares with the rest of Thornton, NH.
Over the past 12 months, regularly available listings in Plymouth & Squam Country earned $30,123 on average, were booked for 52% of the nights they were open, and averaged $387 a night. The median gross yield, before expenses, is 10.2%.
Yearly revenue
$30,123
Occupancy
52%
Nightly rate
$387
Gross yield
10.2%
before expenses
Median of 57 listings
Active listings
80
My take on Plymouth & Squam Country
Plymouth & Squam Country has lower average trailing-year booking revenue than Thornton, NH: $30,123 versus $32,663. Yet its median annual room-revenue potential is higher, at $51,994 versus $37,073 for the market.
Those figures answer different questions. Potential comes from a different group of listings matched to home values; it is not the same as revenue already earned. For a purchase, test revenue assumptions against similar listings rather than treating the higher potential figure as earnings waiting to be captured.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Plymouth & Squam Country?
Regularly available Airbnb listings in Plymouth & Squam Country earned an average of $30,123 over the past 12 months. That is 8% less than the Thornton, NH average of $32,663. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Plymouth & Squam Country?
Listings in Plymouth & Squam Country were booked for an average of 52% of the nights they were open for booking over the past 12 months. That is 2 points higher than the Thornton, NH average of 50%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Plymouth & Squam Country?
The average nightly rate in Plymouth & Squam Country was $387 over the past 12 months, including cleaning fees. That is 5% higher than the Thornton, NH average of $368.
Is an Airbnb in Plymouth & Squam Country profitable?
For homes with a matched home value, the median room-revenue potential in Plymouth & Squam Country is $51,994 a year and the median gross yield is 10.2%. Gross yield is 0.8 points higher than the Thornton, NH median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Plymouth & Squam Country by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Thornton, NH figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 18 listings | $21,090 Thornton, NH: $26,679 | Not enough data Thornton, NH: 11.9% |
| 2 bedrooms 31 listings | $23,955 Thornton, NH: $22,821 | 9.8% Thornton, NH: 8.6% |
| 3 bedrooms 18 listings | $38,547 Thornton, NH: $31,732 | 11.3% Thornton, NH: 8.5% |
| 4+ bedrooms 13 listings | $45,674 Thornton, NH: $53,456 | 9.0% Thornton, NH: 8.5% |
How does Plymouth & Squam Country compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Plymouth & Squam Country This area 80 listings | $30,123 | 52% | $387 | 10.2% |
| Thornton, NH market 1,024 listings | $32,663 | 50% | $368 | 9.4% |
| Thornton & Campton 165 listings | $36,548 | 51% | $390 | 10.6% |
| Lincoln 371 listings | $29,736 | 46% | $360 | 8.9% |
| Woodstock 178 listings | $36,362 | 55% | $384 | 7.4% |
| Rumney & Baker River Country 36 listings | $31,754 | 49% | $324 | 11.6% |
Where is Plymouth & Squam Country?
The Thornton, NH market includes 8 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Plymouth and Squam Country together.
Loading map…
About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (80 in Plymouth & Squam Country). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 1, 2026 and refresh monthly.
Why are these figures different from the Thornton, NH market page?
The market page summarizes all of Thornton, NH from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
Related guides
Go deeper on Plymouth & Squam Country
With BNBCalc Markets, compare Plymouth & Squam Country by bedroom count and performance level, see home prices, and browse its listings on the map.