Thornton, NH
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Overview
Annual Rev
$42.9k
12 mo avg
↓1%
from prior 12 mo
Occupancy rate
🔒 3•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 $2••
12 mo avg
••.•%
from prior 12 mo
Lead time
35 days
12 mo avg
↓8 days
from prior 12 mo
Revpar
$98
12 mo avg
↓10%
from prior 12 mo
Methodology note: Figures reflect Thornton market data as of May 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Avg. Zestimate
Gross yield
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Bicycles | 7 (1%) | +$47,487 (+85%) | $103,183 | $55,696 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (5.2 nights)
3 bedrooms (5.1 nights)
1 bedroom (4.5 nights)
4+ bedrooms (4.5 nights)
Studio (3.3 nights)
Cleaning fee by bedroom
4+ bedrooms ($248)
3 bedrooms ($168)
2 bedrooms ($121)
1 bedroom ($77)
Studio ($46)
Professional host share
Professionally managed (68%)
Independent hosts (32%)
As of May 2026, Lincoln, North Conway, Waterville Valley have 1,908 active Airbnb and VRBO listings. This represents a 0% decrease from the previous year.
The average Airbnb or VRBO in Thornton generates $38K per year. High-performing properties earn $89K/year, while low-performing properties earn $21K/year. This wide revenue variance suggests that earnings are highly sensitive to property-specific characteristics rather than broad market trends, as high performers capture significantly more value despite the current 17% decline in overall annual revenue.
Average home prices in Thornton vary by property size: 1-bedroom properties cost approximately $216K, 2-bedroom homes average $341K, 3-bedroom properties are around $439K, and 4+ bedroom homes average $660K. These prices reflect median home values across the Lincoln, North Conway, Waterville Valley area.
Airbnb and VRBO can be profitable in Thornton, with an average gross yield of 9% across all properties. High-performing properties achieve yields up to 22%, which is considered top for short-term rental investment. Such a stark yield spread highlights that market saturation or demand shifts have disproportionately impacted average assets, while elite listings maintain strong profitability.
The average occupancy rate for Airbnbs and VRBOs in Thornton is 31%. This occupancy level, combined with an average nightly rate of $306, results in a RevPAR (revenue per available room) of $75 per day.
1-bedroom properties demonstrate the strongest performance in Thornton, with an average gross yield of 16% and annual revenue of $33K. These properties balance purchase price ($216K), operating costs, and rental demand most effectively in the Thornton market.
Short-term rental regulations vary by jurisdiction in the Thornton area. Lincoln: Lenient. No specific STR regulations or permit requirements. Follows general NH lodging rules. Minimal enforcement, operates like most rural NH towns. North Conway: Lenient. Part of Conway, no STR-specific permits required. State rooms & meals tax applies. Light enforcement, many active rentals. Waterville Valley: Moderate. Condo association rules vary, town requires business registration. Resort area with established rental market. Moderate oversight through associations. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The Thornton Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 0% year-over-year, while RevPAR has decreased 17%. This indicates balanced supply-demand dynamics. The drop in RevPAR despite stable supply suggests that consumer spending or travel demand has softened, forcing operators to contend with reduced income per available unit.
Launch around November, 2-3 months before peak winter season (February peaks). This pre-peak timing lets you build reviews when competition is 38% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (November-April) when gaining traction is harder.
The most common amenities in Thornton listings include: Kitchen (90%), Air Conditioning (73%), Tv (67%), Washing Machine (63%), Heating (60%). Amenities that boost revenue the most include Air Conditioning, Washing Machine, Internet, with Air Conditioning properties earning approximately 16% more ($58K/year vs $50K/year).
Monthly estimated revenue per listing in Thornton over the last 12 months: May: $1K, June: $2K, July: $3K, August: $4K, September: $2K, October: $3K, November: $1K, December: $3K, January: $3K, February: $4K, March: $2K, April: $882. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in Thornton is $306, up 15% year-over-year. By property size: 1-bedroom properties average $205/night, 2-bedroom properties average $241/night, 3-bedroom properties average $312/night, 4+ bedroom properties average $576/night. Rates peak in February and are lowest in May.
Guests in Thornton book an average of 35 days in advance, down 21% from last year. By property size: 1-bedroom: 30 days, 2-bedroom: 34 days, 3-bedroom: 36 days, 4+ bedroom: 43 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the Thornton Airbnb and VRBO market has seen: supply declined 0%, revenue per listing decreased 17%, occupancy fell 13%, nightly rates increased 15%, and lead time decreased 21%. These metrics imply that higher rates are likely suppressing occupancy, as the shortened booking window reflects a more cautious or reactive traveler base.
In Thornton, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Friday and are lowest on Tuesday. Weekends show 89% higher occupancy than weekdays.