Santa Maria & Orcutt, Santa Barbara Airbnb revenue and occupancy data
What Airbnb listings in Santa Maria & Orcutt earn, how often they're booked, and how that compares with the rest of Santa Barbara, CA.
Over the past 12 months, regularly available listings in Santa Maria & Orcutt earned $38,161 on average, were booked for 49% of the nights they were open, and averaged $333 a night. The median gross yield, before expenses, is 7.5%.
Yearly revenue
$38,161
Occupancy
49%
Nightly rate
$333
Gross yield
7.5%
before expenses
Median of 26 listings
Active listings
34
My take on Santa Maria & Orcutt
Santa Maria & Orcutt has lower booking revenue than the wider market, but a higher median potential gross yield. Average trailing-year booking revenue was $38,161, compared with $76,300 across Santa Barbara, CA. The area's median potential gross yield was 7.5%, versus 6.3% market-wide.
The yield is based on estimated revenue potential relative to home value, before expenses, financing and taxes. It is not profit, and it does not turn the lower booking-revenue figure into higher cash earnings. Purchase price and operating costs still matter for an individual property.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Santa Maria & Orcutt?
Regularly available Airbnb listings in Santa Maria & Orcutt earned an average of $38,161 over the past 12 months. That is 50% less than the Santa Barbara, CA average of $76,300. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Santa Maria & Orcutt?
Listings in Santa Maria & Orcutt were booked for an average of 49% of the nights they were open for booking over the past 12 months. That is 7 points lower than the Santa Barbara, CA average of 56%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Santa Maria & Orcutt?
The average nightly rate in Santa Maria & Orcutt was $333 over the past 12 months, including cleaning fees. That is 52% lower than the Santa Barbara, CA average of $700.
Is an Airbnb in Santa Maria & Orcutt profitable?
For homes with a matched home value, the median room-revenue potential in Santa Maria & Orcutt is $44,211 a year and the median gross yield is 7.5%. Gross yield is 1.2 points higher than the Santa Barbara, CA median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Santa Maria & Orcutt by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Santa Barbara, CA figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 6 listings | $27,707 Santa Barbara, CA: $43,064 | Not enough data Santa Barbara, CA: 6.1% |
| 2 bedrooms 7 listings | $30,899 Santa Barbara, CA: $66,500 | 6.0% Santa Barbara, CA: 6.0% |
| 3 bedrooms 12 listings | $37,612 Santa Barbara, CA: $91,402 | 7.0% Santa Barbara, CA: 6.5% |
| 4+ bedrooms 9 listings | $51,509 Santa Barbara, CA: $148,687 | 8.1% Santa Barbara, CA: 6.7% |
How does Santa Maria & Orcutt compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Santa Maria & Orcutt This area 34 listings | $38,161 | 49% | $333 | 7.5% |
| Santa Barbara, CA market 1,411 listings | $76,300 | 56% | $700 | 6.3% |
| Lompoc 37 listings | $57,913 | 54% | $533 | 12.2% |
| Santa Ynez, Los Olivos & Los Alamos 161 listings | $72,429 | 48% | $758 | 5.9% |
| Solvang & Buellton 53 listings | $45,190 | 56% | $432 | 6.1% |
| Goleta & Eastern Goleta Valley 106 listings | $60,223 | 57% | $582 | 6.4% |
Where is Santa Maria & Orcutt?
The Santa Barbara, CA market includes 11 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Santa Maria and Orcutt together.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (34 in Santa Maria & Orcutt). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Santa Barbara, CA market page?
The market page summarizes all of Santa Barbara, CA from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Santa Maria & Orcutt
With BNBCalc Markets, compare Santa Maria & Orcutt by bedroom count and performance level, see home prices, and browse its listings on the map.