Upper Rogue & Shady Cove, Rogue Valley Airbnb revenue and occupancy data
What Airbnb listings in Upper Rogue & Shady Cove earn, how often they're booked, and how that compares with the rest of Rogue Valley, OR.
Over the past 12 months, regularly available listings in Upper Rogue & Shady Cove earned $26,680 on average, were booked for 50% of the nights they were open, and averaged $256 a night. The median gross yield, before expenses, is 8.3%.
Yearly revenue
$26,680
Occupancy
50%
Nightly rate
$256
Gross yield
8.3%
before expenses
Median of 34 listings
Active listings
44
My take on Upper Rogue & Shady Cove
Upper Rogue & Shady Cove looks close to Rogue Valley, OR on trailing-year booking revenue: listings averaged $26,680 versus $26,258 across the market. Median annual room-revenue potential is higher in the area, at $34,910 versus $30,993 for the market. The potential figure is not what the average listing earned. For revenue expectations, the close trailing-year results are a useful counterweight to the higher potential estimate.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Upper Rogue & Shady Cove?
Regularly available Airbnb listings in Upper Rogue & Shady Cove earned an average of $26,680 over the past 12 months. That is 2% more than the Rogue Valley, OR average of $26,258. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Upper Rogue & Shady Cove?
Listings in Upper Rogue & Shady Cove were booked for an average of 50% of the nights they were open for booking over the past 12 months. That is about the same as the Rogue Valley, OR average of 50%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Upper Rogue & Shady Cove?
The average nightly rate in Upper Rogue & Shady Cove was $256 over the past 12 months, including cleaning fees. That is about the same as the Rogue Valley, OR average of $256.
Is an Airbnb in Upper Rogue & Shady Cove profitable?
For homes with a matched home value, the median room-revenue potential in Upper Rogue & Shady Cove is $34,910 a year and the median gross yield is 8.3%. Gross yield is 0.1 points lower than the Rogue Valley, OR median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Upper Rogue & Shady Cove by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Rogue Valley, OR figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 13 listings | $16,971 Rogue Valley, OR: $17,223 | Not enough data Rogue Valley, OR: 8.4% |
| 2 bedrooms 15 listings | $25,516 Rogue Valley, OR: $22,953 | 7.7% Rogue Valley, OR: 8.1% |
| 3 bedrooms 14 listings | $36,138 Rogue Valley, OR: $30,883 | 8.9% Rogue Valley, OR: 8.2% |
How does Upper Rogue & Shady Cove compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Upper Rogue & Shady Cove This area 44 listings | $26,680 | 50% | $256 | 8.3% |
| Rogue Valley, OR market 940 listings | $26,258 | 50% | $256 | 8.4% |
| Medford & Central Rogue Valley 269 listings | $24,373 | 50% | $230 | 8.4% |
| Jacksonville 37 listings | $21,772 | 42% | $239 | 7.2% |
| Southeast Jackson Country 27 listings | $31,822 | 45% | $344 | 6.5% |
| Grants Pass & Lower Rogue 214 listings | $22,323 | 50% | $215 | 8.0% |
Where is Upper Rogue & Shady Cove?
The Rogue Valley, OR market includes 8 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Upper Rogue and Shady Cove together.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (44 in Upper Rogue & Shady Cove). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Rogue Valley, OR market page?
The market page summarizes all of Rogue Valley, OR from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Upper Rogue & Shady Cove
With BNBCalc Markets, compare Upper Rogue & Shady Cove by bedroom count and performance level, see home prices, and browse its listings on the map.