Ashland & South Valley, Rogue Valley Airbnb revenue and occupancy data
What Airbnb listings in Ashland & South Valley earn, how often they're booked, and how that compares with the rest of Rogue Valley, OR.
Over the past 12 months, regularly available listings in Ashland & South Valley earned $33,223 on average, were booked for 50% of the nights they were open, and averaged $324 a night. The median gross yield, before expenses, is 9.3%.
Yearly revenue
$33,223
Occupancy
50%
Nightly rate
$324
Gross yield
9.3%
before expenses
Median of 183 listings
Active listings
225
My take on Ashland & South Valley
In Ashland & South Valley, two-bedroom listings averaged $30,495 in trailing-year booking revenue, compared with $22,953 for two-bedroom listings across Rogue Valley, OR. The median potential gross yield for the local two-bedroom group was 9.7%, versus 8.1% marketwide.
The yield measure uses a separate matched home-value sample and is before expenses, financing and taxes. Both comparisons make the two-bedroom segment worth examining, but neither replaces a check of the purchase price and individual rental comparables.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Ashland & South Valley?
Regularly available Airbnb listings in Ashland & South Valley earned an average of $33,223 over the past 12 months. That is 27% more than the Rogue Valley, OR average of $26,258. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Ashland & South Valley?
Listings in Ashland & South Valley were booked for an average of 50% of the nights they were open for booking over the past 12 months. That is about the same as the Rogue Valley, OR average of 50%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Ashland & South Valley?
The average nightly rate in Ashland & South Valley was $324 over the past 12 months, including cleaning fees. That is 27% higher than the Rogue Valley, OR average of $256.
Is an Airbnb in Ashland & South Valley profitable?
For homes with a matched home value, the median room-revenue potential in Ashland & South Valley is $38,444 a year and the median gross yield is 9.3%. Gross yield is 0.9 points higher than the Rogue Valley, OR median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Ashland & South Valley by bedroom count?
Homes with four or more bedrooms have the highest gross yield in Ashland & South Valley, at 9.8%. The table shows average yearly revenue and median gross yield for each home size, with the Rogue Valley, OR figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| Studio 24 listings | $22,978 Rogue Valley, OR: $18,497 | – |
| 1 bedroom 86 listings | $21,970 Rogue Valley, OR: $17,223 | 9.7% Rogue Valley, OR: 8.4% |
| 2 bedrooms 61 listings | $30,495 Rogue Valley, OR: $22,953 | 9.7% Rogue Valley, OR: 8.1% |
| 3 bedrooms 31 listings | $43,690 Rogue Valley, OR: $30,883 | 8.6% Rogue Valley, OR: 8.2% |
| 4+ bedrooms 23 listings | $79,121 Rogue Valley, OR: $51,199 | 9.8% Rogue Valley, OR: 10.2% |
How does Ashland & South Valley compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Ashland & South Valley This area 225 listings | $33,223 | 50% | $324 | 9.3% |
| Rogue Valley, OR market 940 listings | $26,258 | 50% | $256 | 8.4% |
| Southeast Jackson Country 27 listings | $31,822 | 45% | $344 | 6.5% |
| Medford & Central Rogue Valley 269 listings | $24,373 | 50% | $230 | 8.4% |
| Jacksonville 37 listings | $21,772 | 42% | $239 | 7.2% |
| Applegate Valley 52 listings | $25,610 | 52% | $252 | 8.4% |
Where is Ashland & South Valley?
The Rogue Valley, OR market includes 8 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Ashland and South Valley together.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (225 in Ashland & South Valley). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Rogue Valley, OR market page?
The market page summarizes all of Rogue Valley, OR from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
Related guides
Go deeper on Ashland & South Valley
With BNBCalc Markets, compare Ashland & South Valley by bedroom count and performance level, see home prices, and browse its listings on the map.