Dunnellon & Rainbow River, Ocala Airbnb revenue and occupancy data

What Airbnb listings in Dunnellon & Rainbow River earn, how often they're booked, and how that compares with the rest of Ocala, FL.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in Dunnellon & Rainbow River earned $32,121 on average, were booked for 47% of the nights they were open, and averaged $324 a night. The median gross yield, before expenses, is 13.5%.

Yearly revenue

$32,121

Occupancy

47%

Nightly rate

$324

Gross yield

13.5%

before expenses

Median of 145 listings

Active listings

177

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My take on Dunnellon & Rainbow River

In Dunnellon & Rainbow River, listings with four or more bedrooms averaged $48,719 in trailing-year booking revenue, compared with $35,824 for three-bedroom listings. Among these qualifying groups, median potential gross yield was 13.3% for the larger properties and 14.6% for three-bedroom properties.

Higher booking revenue does not by itself mean a better return. Gross yield relates annual revenue potential to home value and is before expenses, financing and taxes. Compare the asking prices and operating costs of the bedroom sizes rather than choosing solely on booking revenue.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in Dunnellon & Rainbow River?

Regularly available Airbnb listings in Dunnellon & Rainbow River earned an average of $32,121 over the past 12 months. That is 48% more than the Ocala, FL average of $21,701. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Dunnellon & Rainbow River?

Listings in Dunnellon & Rainbow River were booked for an average of 47% of the nights they were open for booking over the past 12 months. That is 2 points lower than the Ocala, FL average of 49%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Dunnellon & Rainbow River?

The average nightly rate in Dunnellon & Rainbow River was $324 over the past 12 months, including cleaning fees. That is 40% higher than the Ocala, FL average of $231.

Is an Airbnb in Dunnellon & Rainbow River profitable?

For homes with a matched home value, the median room-revenue potential in Dunnellon & Rainbow River is $38,710 a year and the median gross yield is 13.5%. Gross yield is 2.9 points higher than the Ocala, FL median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in Dunnellon & Rainbow River by bedroom count?

The table shows average yearly revenue and median gross yield for each home size, with the Ocala, FL figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Dunnellon & Rainbow River, with Ocala, FL figures
BedroomsYearly revenueGross yield
1 bedroom

25 listings

$21,369

Ocala, FL: $14,925

Not enough data

Ocala, FL: 17.6%

2 bedrooms

65 listings

$26,360

Ocala, FL: $17,067

12.7%

Ocala, FL: 10.6%

3 bedrooms

58 listings

$35,824

Ocala, FL: $22,183

14.6%

Ocala, FL: 10.1%

4+ bedrooms

26 listings

$48,719

Ocala, FL: $35,141

13.3%

Ocala, FL: 11.2%

How does Dunnellon & Rainbow River compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Dunnellon & Rainbow River, the Ocala, FL market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Dunnellon & Rainbow River

This area

177 listings

$32,12147%$32413.5%
Ocala, FL market

1,434 listings

$21,70149%$23110.6%
Citrus Springs & South Dunnellon

61 listings

$27,52150%$26513.5%
Williston & Morriston

39 listings

$19,11143%$2017.1%
Southwest Ocala

91 listings

$24,23948%$24511.3%
Northwest Ocala Horse Country

163 listings

$21,16647%$2369.8%

Where is Dunnellon & Rainbow River?

The Ocala, FL market includes 15 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Dunnellon and Rainbow River together.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (177 in Dunnellon & Rainbow River). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 3, 2026 and refresh monthly.

Why are these figures different from the Ocala, FL market page?

The market page summarizes all of Ocala, FL from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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Go deeper on Dunnellon & Rainbow River

With BNBCalc Markets, compare Dunnellon & Rainbow River by bedroom count and performance level, see home prices, and browse its listings on the map.

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