What Airbnb listings in Madison and Clinton Shore earn, how often they're booked, and how that compares with the rest of New London, CT.

Over the past 12 months, regularly available listings in Madison and Clinton Shore earned $37,545 on average, were booked for 52% of the nights they were open, and averaged $456 a night. The median gross yield, before expenses, is 14.1%.
Yearly revenue
$37,545
Occupancy
52%
Nightly rate
$456
Gross yield
14.1%
before expenses
Median of 69 listings
Active listings
77
Madison and Clinton Shore has a higher median potential gross yield than the wider market, despite lower average trailing-year booking revenue. Listings averaged $37,545 in revenue, compared with $41,065 across the market. Median potential gross yield was 14.1%, versus 11.8% market-wide.
Annual room-revenue potential is nearly level with the wider market, so the higher yield should not be read as a revenue advantage. Gross yield measures potential relative to home value, before expenses, financing and taxes—not profit from current bookings.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
Regularly available Airbnb listings in Madison and Clinton Shore earned an average of $37,545 over the past 12 months. That is 9% less than the New London, CT average of $41,065. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Madison and Clinton Shore were booked for an average of 52% of the nights they were open for booking over the past 12 months. That is 1 points higher than the New London, CT average of 51%. Nights a host blocked off don't count.
The average nightly rate in Madison and Clinton Shore was $456 over the past 12 months, including cleaning fees. That is 3% higher than the New London, CT average of $444.
For homes with a matched home value, the median room-revenue potential in Madison and Clinton Shore is $53,448 a year and the median gross yield is 14.1%. Gross yield is 2.3 points higher than the New London, CT median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityOne-bedroom homes have the highest gross yield in Madison and Clinton Shore, at 15.1%. The table shows average yearly revenue and median gross yield for each home size, with the New London, CT figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 23 listings | $24,071 New London, CT: $26,171 | 15.1% New London, CT: 13.7% |
| 2 bedrooms 15 listings | $34,587 New London, CT: $34,501 | 14.4% New London, CT: 10.7% |
| 3 bedrooms 17 listings | $42,461 New London, CT: $41,558 | 14.1% New London, CT: 11.5% |
| 4+ bedrooms 20 listings | $53,344 New London, CT: $63,166 | 10.8% New London, CT: 12.9% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Madison and Clinton Shore This area 77 listings | $37,545 | 52% | $456 | 14.1% |
| New London, CT market 1,112 listings | $41,065 | 51% | $444 | 11.8% |
| Westbrook and Old Saybrook 62 listings | $38,277 | 53% | $429 | 9.9% |
| Lower Connecticut River West Country 46 listings | $35,251 | 48% | $372 | 11.0% |
| Old Lyme and Lyme 54 listings | $36,813 | 53% | $433 | 8.3% |
| East Lyme and Niantic 83 listings | $46,529 | 56% | $475 | 13.7% |
The New London, CT market includes 16 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (77 in Madison and Clinton Shore). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
Figures are current as of November 3, 2026 and refresh monthly.
The market page summarizes all of New London, CT from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Madison and Clinton Shore by bedroom count and performance level, see home prices, and browse its listings on the map.