Madison and Clinton Shore, New London Airbnb revenue and occupancy data

What Airbnb listings in Madison and Clinton Shore earn, how often they're booked, and how that compares with the rest of New London, CT.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in Madison and Clinton Shore earned $37,545 on average, were booked for 52% of the nights they were open, and averaged $456 a night. The median gross yield, before expenses, is 14.1%.

Yearly revenue

$37,545

Occupancy

52%

Nightly rate

$456

Gross yield

14.1%

before expenses

Median of 69 listings

Active listings

77

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My take on Madison and Clinton Shore

Madison and Clinton Shore has a higher median potential gross yield than the wider market, despite lower average trailing-year booking revenue. Listings averaged $37,545 in revenue, compared with $41,065 across the market. Median potential gross yield was 14.1%, versus 11.8% market-wide.

Annual room-revenue potential is nearly level with the wider market, so the higher yield should not be read as a revenue advantage. Gross yield measures potential relative to home value, before expenses, financing and taxes—not profit from current bookings.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in Madison and Clinton Shore?

Regularly available Airbnb listings in Madison and Clinton Shore earned an average of $37,545 over the past 12 months. That is 9% less than the New London, CT average of $41,065. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Madison and Clinton Shore?

Listings in Madison and Clinton Shore were booked for an average of 52% of the nights they were open for booking over the past 12 months. That is 1 points higher than the New London, CT average of 51%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Madison and Clinton Shore?

The average nightly rate in Madison and Clinton Shore was $456 over the past 12 months, including cleaning fees. That is 3% higher than the New London, CT average of $444.

Is an Airbnb in Madison and Clinton Shore profitable?

For homes with a matched home value, the median room-revenue potential in Madison and Clinton Shore is $53,448 a year and the median gross yield is 14.1%. Gross yield is 2.3 points higher than the New London, CT median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in Madison and Clinton Shore by bedroom count?

One-bedroom homes have the highest gross yield in Madison and Clinton Shore, at 15.1%. The table shows average yearly revenue and median gross yield for each home size, with the New London, CT figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Madison and Clinton Shore, with New London, CT figures
BedroomsYearly revenueGross yield
1 bedroom

23 listings

$24,071

New London, CT: $26,171

15.1%

New London, CT: 13.7%

2 bedrooms

15 listings

$34,587

New London, CT: $34,501

14.4%

New London, CT: 10.7%

3 bedrooms

17 listings

$42,461

New London, CT: $41,558

14.1%

New London, CT: 11.5%

4+ bedrooms

20 listings

$53,344

New London, CT: $63,166

10.8%

New London, CT: 12.9%

How does Madison and Clinton Shore compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Madison and Clinton Shore, the New London, CT market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Madison and Clinton Shore

This area

77 listings

$37,54552%$45614.1%
New London, CT market

1,112 listings

$41,06551%$44411.8%
Westbrook and Old Saybrook

62 listings

$38,27753%$4299.9%
Lower Connecticut River West Country

46 listings

$35,25148%$37211.0%
Old Lyme and Lyme

54 listings

$36,81353%$4338.3%
East Lyme and Niantic

83 listings

$46,52956%$47513.7%

Where is Madison and Clinton Shore?

The New London, CT market includes 16 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (77 in Madison and Clinton Shore). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 3, 2026 and refresh monthly.

Why are these figures different from the New London, CT market page?

The market page summarizes all of New London, CT from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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Go deeper on Madison and Clinton Shore

With BNBCalc Markets, compare Madison and Clinton Shore by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore Madison and Clinton ShoreReveal any property's Airbnb profitability