Irish Hills and Devils Lake, Lansing Airbnb revenue and occupancy data
What Airbnb listings in Irish Hills and Devils Lake earn, how often they're booked, and how that compares with the rest of Lansing, MI.
Over the past 12 months, regularly available listings in Irish Hills and Devils Lake earned $34,516 on average, were booked for 46% of the nights they were open, and averaged $415 a night. The median gross yield, before expenses, is 12.6%.
Yearly revenue
$34,516
Occupancy
46%
Nightly rate
$415
Gross yield
12.6%
before expenses
Median of 70 listings
Active listings
86
My take on Irish Hills and Devils Lake
Irish Hills and Devils Lake averaged $34,516 in trailing-year booking revenue, compared with $26,318 across the wider market. That higher revenue came alongside lower occupancy, with 46% of available nights booked.
Higher booking revenue does not necessarily mean a stronger yield once home value is considered. The area's median potential gross yield is 12.6%, below the market's 17.5%. That yield comes from a different matched home-value sample and is before expenses, financing and taxes. The revenue advantage alone is not a reason to accept a higher purchase price.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Irish Hills and Devils Lake?
Regularly available Airbnb listings in Irish Hills and Devils Lake earned an average of $34,516 over the past 12 months. That is 31% more than the Lansing, MI average of $26,318. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Irish Hills and Devils Lake?
Listings in Irish Hills and Devils Lake were booked for an average of 46% of the nights they were open for booking over the past 12 months. That is 5 points lower than the Lansing, MI average of 51%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Irish Hills and Devils Lake?
The average nightly rate in Irish Hills and Devils Lake was $415 over the past 12 months, including cleaning fees. That is 50% higher than the Lansing, MI average of $276.
Is an Airbnb in Irish Hills and Devils Lake profitable?
For homes with a matched home value, the median room-revenue potential in Irish Hills and Devils Lake is $41,103 a year and the median gross yield is 12.6%. Gross yield is 4.9 points lower than the Lansing, MI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Irish Hills and Devils Lake by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Lansing, MI figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 9 listings | $21,685 Lansing, MI: $16,389 | Not enough data Lansing, MI: 22.7% |
| 2 bedrooms 17 listings | $23,668 Lansing, MI: $21,428 | 13.8% Lansing, MI: 18.0% |
| 3 bedrooms 36 listings | $29,398 Lansing, MI: $27,717 | 12.8% Lansing, MI: 16.4% |
| 4+ bedrooms 24 listings | $54,687 Lansing, MI: $42,352 | 10.7% Lansing, MI: 17.1% |
How does Irish Hills and Devils Lake compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Irish Hills and Devils Lake This area 86 listings | $34,516 | 46% | $415 | 12.6% |
| Lansing, MI market 568 listings | $26,318 | 51% | $276 | 17.5% |
| Jackson 63 listings | $26,473 | 50% | $265 | 17.9% |
| Hillsdale County 60 listings | $26,484 | 52% | $284 | 17.5% |
| Okemos, Haslett and Outer Greater Lansing 55 listings | $28,091 | 55% | $300 | 14.9% |
| Coldwater and Branch County 43 listings | $30,218 | 53% | $328 | 17.6% |
Where is Irish Hills and Devils Lake?
The Lansing, MI market includes 9 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (86 in Irish Hills and Devils Lake). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Lansing, MI market page?
The market page summarizes all of Lansing, MI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Irish Hills and Devils Lake
With BNBCalc Markets, compare Irish Hills and Devils Lake by bedroom count and performance level, see home prices, and browse its listings on the map.