What Airbnb listings in Highlands Mountain Surroundings earn, how often they're booked, and how that compares with the rest of Highlands, NC.

Over the past 12 months, regularly available listings in Highlands Mountain Surroundings earned $44,407 on average, were booked for 46% of the nights they were open, and averaged $502 a night. The median gross yield, before expenses, is 5.0%.
Yearly revenue
$44,407
Occupancy
46%
Nightly rate
$502
Gross yield
5.0%
before expenses
Median of 169 listings
Active listings
181
Highlands Mountain Surroundings shows why more booking revenue does not necessarily mean a higher potential gross yield. Among the qualifying bedroom groups, two-bedroom listings averaged $32,921 in trailing-year revenue, while listings with four or more bedrooms averaged $56,616.
Median potential gross yield was 7.2% for the two-bedroom group and 3.3% for the larger group. These are potential yields before expenses, financing and taxes, not realized returns. Compare the asking price and similar bedroom-size listings alongside expected operating costs.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
Regularly available Airbnb listings in Highlands Mountain Surroundings earned an average of $44,407 over the past 12 months. That is 16% more than the Highlands, NC average of $38,321. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Highlands Mountain Surroundings were booked for an average of 46% of the nights they were open for booking over the past 12 months. That is about the same as the Highlands, NC average of 46%. Nights a host blocked off don't count.
The average nightly rate in Highlands Mountain Surroundings was $502 over the past 12 months, including cleaning fees. That is 13% higher than the Highlands, NC average of $443.
For homes with a matched home value, the median room-revenue potential in Highlands Mountain Surroundings is $53,142 a year and the median gross yield is 5.0%. Gross yield is 1.0 points lower than the Highlands, NC median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityTwo-bedroom homes have the highest gross yield in Highlands Mountain Surroundings, at 7.2%. The table shows average yearly revenue and median gross yield for each home size, with the Highlands, NC figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 16 listings | $33,293 Highlands, NC: $26,782 | 6.7% Highlands, NC: 9.3% |
| 2 bedrooms 36 listings | $32,921 Highlands, NC: $30,807 | 7.2% Highlands, NC: 7.2% |
| 3 bedrooms 80 listings | $44,321 Highlands, NC: $38,710 | 5.1% Highlands, NC: 5.4% |
| 4+ bedrooms 49 listings | $56,616 Highlands, NC: $55,054 | 3.3% Highlands, NC: 3.5% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Highlands Mountain Surroundings This area 181 listings | $44,407 | 46% | $502 | 5.0% |
| Highlands, NC market 699 listings | $38,321 | 46% | $443 | 6.0% |
| Highlands Town 165 listings | $38,903 | 47% | $444 | 6.5% |
| Scaly Mountain 22 listings | $30,426 | 47% | $316 | 7.7% |
| West Lake Glenville & Norton Surroundings 42 listings | $32,567 | 45% | $420 | 9.4% |
| Cashiers & Southern Plateau 113 listings | $40,972 | 45% | $500 | 4.1% |
The Highlands, NC market includes 8 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (181 in Highlands Mountain Surroundings). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
Figures are current as of November 2, 2026 and refresh monthly.
The market page summarizes all of Highlands, NC from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Highlands Mountain Surroundings by bedroom count and performance level, see home prices, and browse its listings on the map.