Sugar Mountain, Hickory Airbnb revenue and occupancy data
What Airbnb listings in Sugar Mountain earn, how often they're booked, and how that compares with the rest of Hickory, NC.
Over the past 12 months, regularly available listings in Sugar Mountain earned $25,317 on average, were booked for 45% of the nights they were open, and averaged $281 a night. The median gross yield, before expenses, is 7.2%.
Yearly revenue
$25,317
Occupancy
45%
Nightly rate
$281
Gross yield
7.2%
before expenses
Median of 196 listings
Active listings
225
My take on Sugar Mountain
Sugar Mountain one-bedroom listings averaged $17,718 in trailing-year booking revenue, below the wider market’s $22,798. Yet their median potential gross yield in the matched home-value sample was 12.5%, compared with 11.1% for one-bedroom properties market-wide.
That makes purchase-price context important: lower revenue alone does not settle the comparison. Gross yield is before expenses, financing and taxes, so it is not the return an owner keeps. Compare relevant one-bedroom listings and purchase prices before applying these figures to a property.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Sugar Mountain?
Regularly available Airbnb listings in Sugar Mountain earned an average of $25,317 over the past 12 months. That is 23% less than the Hickory, NC average of $32,794. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Sugar Mountain?
Listings in Sugar Mountain were booked for an average of 45% of the nights they were open for booking over the past 12 months. That is 3 points lower than the Hickory, NC average of 48%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Sugar Mountain?
The average nightly rate in Sugar Mountain was $281 over the past 12 months, including cleaning fees. That is 12% lower than the Hickory, NC average of $320.
Is an Airbnb in Sugar Mountain profitable?
For homes with a matched home value, the median room-revenue potential in Sugar Mountain is $29,014 a year and the median gross yield is 7.2%. Gross yield is 1.9 points lower than the Hickory, NC median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Sugar Mountain by bedroom count?
One-bedroom homes have the highest gross yield in Sugar Mountain, at 12.5%. The table shows average yearly revenue and median gross yield for each home size, with the Hickory, NC figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| Studio 16 listings | $20,077 Hickory, NC: $20,025 | – |
| 1 bedroom 32 listings | $17,718 Hickory, NC: $22,798 | 12.5% Hickory, NC: 11.1% |
| 2 bedrooms 84 listings | $19,954 Hickory, NC: $26,068 | 7.3% Hickory, NC: 9.5% |
| 3 bedrooms 50 listings | $27,129 Hickory, NC: $32,056 | 5.9% Hickory, NC: 8.4% |
| 4+ bedrooms 43 listings | $41,291 Hickory, NC: $53,648 | 4.9% Hickory, NC: 7.7% |
How does Sugar Mountain compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Sugar Mountain This area 225 listings | $25,317 | 45% | $281 | 7.2% |
| Hickory, NC market 10,314 listings | $32,794 | 48% | $320 | 9.1% |
| Banner Elk & Valleys 636 listings | $39,392 | 43% | $423 | 8.2% |
| Beech Mountain 355 listings | $33,198 | 42% | $367 | 7.1% |
| Newland & Linville 152 listings | $24,763 | 48% | $250 | 9.8% |
| Blowing Rock 463 listings | $37,735 | 43% | $408 | 6.3% |
Where is Sugar Mountain?
The Hickory, NC market includes 49 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (225 in Sugar Mountain). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Hickory, NC market page?
The market page summarizes all of Hickory, NC from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
Related guides
Go deeper on Sugar Mountain
With BNBCalc Markets, compare Sugar Mountain by bedroom count and performance level, see home prices, and browse its listings on the map.