Nebo & Lake James, Hickory Airbnb revenue and occupancy data
What Airbnb listings in Nebo & Lake James earn, how often they're booked, and how that compares with the rest of Hickory, NC.
Over the past 12 months, regularly available listings in Nebo & Lake James earned $42,591 on average, were booked for 48% of the nights they were open, and averaged $469 a night. The median gross yield, before expenses, is 7.9%.
Yearly revenue
$42,591
Occupancy
48%
Nightly rate
$469
Gross yield
7.9%
before expenses
Median of 54 listings
Active listings
72
My take on Nebo & Lake James
Nebo & Lake James averaged $42,591 in booking revenue over the past year, above $32,794 across Hickory, NC. That higher revenue does not automatically mean a higher yield once home values enter the calculation.
Median potential gross yield in the matched home-value group is 7.9%, below the wider market's 9.1%. Trailing revenue reflects past bookings, while yield uses room-revenue potential and matched home values from a different sample. The revenue advantage therefore needs purchase-price context, and gross yield still comes before expenses, financing and taxes.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Nebo & Lake James?
Regularly available Airbnb listings in Nebo & Lake James earned an average of $42,591 over the past 12 months. That is 30% more than the Hickory, NC average of $32,794. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Nebo & Lake James?
Listings in Nebo & Lake James were booked for an average of 48% of the nights they were open for booking over the past 12 months. That is about the same as the Hickory, NC average of 48%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Nebo & Lake James?
The average nightly rate in Nebo & Lake James was $469 over the past 12 months, including cleaning fees. That is 47% higher than the Hickory, NC average of $320.
Is an Airbnb in Nebo & Lake James profitable?
For homes with a matched home value, the median room-revenue potential in Nebo & Lake James is $46,386 a year and the median gross yield is 7.9%. Gross yield is 1.2 points lower than the Hickory, NC median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Nebo & Lake James by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Hickory, NC figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 2 bedrooms 13 listings | $23,644 Hickory, NC: $26,068 | 10.4% Hickory, NC: 9.5% |
| 3 bedrooms 18 listings | $56,337 Hickory, NC: $32,056 | 14.4% Hickory, NC: 8.4% |
| 4+ bedrooms 34 listings | $46,754 Hickory, NC: $53,648 | 6.0% Hickory, NC: 7.7% |
How does Nebo & Lake James compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Nebo & Lake James This area 72 listings | $42,591 | 48% | $469 | 7.9% |
| Hickory, NC market 10,314 listings | $32,794 | 48% | $320 | 9.1% |
| Marion & Old Fort 145 listings | $32,258 | 48% | $310 | 15.5% |
| Rutherfordton & Forest City 115 listings | $23,189 | 46% | $235 | 11.7% |
| Morganton & Valdese 112 listings | $23,770 | 55% | $214 | 13.1% |
| Lake Lure & Chimney Rock 355 listings | $31,696 | 47% | $328 | 8.5% |
Where is Nebo & Lake James?
The Hickory, NC market includes 49 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Nebo and Lake James together.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (72 in Nebo & Lake James). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Hickory, NC market page?
The market page summarizes all of Hickory, NC from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Nebo & Lake James
With BNBCalc Markets, compare Nebo & Lake James by bedroom count and performance level, see home prices, and browse its listings on the map.