What Airbnb listings in Buffalo River & Harrison earn, how often they're booked, and how that compares with the rest of Branson, MO.

Over the past 12 months, regularly available listings in Buffalo River & Harrison earned $27,299 on average, were booked for 47% of the nights they were open, and averaged $250 a night. The median gross yield, before expenses, is 13.7%.
Yearly revenue
$27,299
Occupancy
47%
Nightly rate
$250
Gross yield
13.7%
before expenses
Median of 23 listings
Active listings
484
Buffalo River & Harrison's lower area-wide revenue does not carry through to every bedroom size. Two-bedroom listings average $26,639 in trailing-year booking revenue, above $23,161 for the same segment across the wider market. Listings with four or more bedrooms move the other way: $41,327 locally versus $58,981 market-wide. Keep those revenue assumptions separate when comparing purchase prices. Applying the wider market's large-home figure locally would make a budget materially more optimistic than the local segment's average supports.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
Regularly available Airbnb listings in Buffalo River & Harrison earned an average of $27,299 over the past 12 months. That is 14% less than the Branson, MO average of $31,677. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Buffalo River & Harrison were booked for an average of 47% of the nights they were open for booking over the past 12 months. That is 1 points higher than the Branson, MO average of 46%. Nights a host blocked off don't count.
The average nightly rate in Buffalo River & Harrison was $250 over the past 12 months, including cleaning fees. That is 19% lower than the Branson, MO average of $309.
For homes with a matched home value, the median room-revenue potential in Buffalo River & Harrison is $30,683 a year and the median gross yield is 13.7%. Gross yield is 0.6 points higher than the Branson, MO median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityThe table shows average yearly revenue and median gross yield for each home size, with the Branson, MO figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| Studio 19 listings | $15,857 Branson, MO: $18,319 | – |
| 1 bedroom 110 listings | $21,394 Branson, MO: $20,138 | Not enough data Branson, MO: 16.7% |
| 2 bedrooms 162 listings | $26,639 Branson, MO: $23,161 | Not enough data Branson, MO: 12.0% |
| 3 bedrooms 133 listings | $28,293 Branson, MO: $30,000 | 13.7% Branson, MO: 12.5% |
| 4+ bedrooms 60 listings | $41,327 Branson, MO: $58,981 | Not enough data Branson, MO: 13.5% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Buffalo River & Harrison This area 484 listings | $27,299 | 47% | $250 | 13.7% |
| Branson, MO market 6,748 listings | $31,677 | 46% | $309 | 13.1% |
| Eureka Springs & Surrounding Countryside 662 listings | $27,376 | 45% | $260 | 11.9% |
| Russellville & Arkansas River Valley 159 listings | $19,558 | 48% | $189 | 12.0% |
| Hollister & Ridgedale 517 listings | $53,009 | 45% | $515 | 17.4% |
| Mountain Home & Twin Lakes 352 listings | $26,889 | 45% | $274 | 12.7% |
The Branson, MO market includes 12 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Buffalo River and Harrison together.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (484 in Buffalo River & Harrison). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
Figures are current as of November 3, 2026 and refresh monthly.
The market page summarizes all of Branson, MO from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Buffalo River & Harrison by bedroom count and performance level, see home prices, and browse its listings on the map.