Hilo Area, Big Island Airbnb revenue and occupancy data

What Airbnb listings in Hilo Area earn, how often they're booked, and how that compares with the rest of Big Island, HI.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in Hilo Area earned $36,813 on average, were booked for 59% of the nights they were open, and averaged $310 a night. The median gross yield, before expenses, is 9.6%.

Yearly revenue

$36,813

Occupancy

59%

Nightly rate

$310

Gross yield

9.6%

before expenses

Median of 296 listings

Active listings

341

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My take on Hilo Area

Hilo Area has above-market occupancy but substantially lower booking revenue. Average occupancy is 59% of available nights, while average trailing-year booking revenue is $36,813, compared with $51,946 islandwide. Its average nightly rate is also lower than the island's, at $310. If a property's budget depends on island-level revenue, close local comparables need to support that assumption; higher occupancy alone is not enough.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in Hilo Area?

Regularly available Airbnb listings in Hilo Area earned an average of $36,813 over the past 12 months. That is 29% less than the Big Island, HI average of $51,946. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Hilo Area?

Listings in Hilo Area were booked for an average of 59% of the nights they were open for booking over the past 12 months. That is 4 points higher than the Big Island, HI average of 55%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Hilo Area?

The average nightly rate in Hilo Area was $310 over the past 12 months, including cleaning fees. That is 41% lower than the Big Island, HI average of $527.

Is an Airbnb in Hilo Area profitable?

For homes with a matched home value, the median room-revenue potential in Hilo Area is $40,992 a year and the median gross yield is 9.6%. Gross yield is 0.2 points higher than the Big Island, HI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in Hilo Area by bedroom count?

One-bedroom homes have the highest gross yield in Hilo Area, at 11.3%. The table shows average yearly revenue and median gross yield for each home size, with the Big Island, HI figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Hilo Area, with Big Island, HI figures
BedroomsYearly revenueGross yield
Studio

30 listings

$21,110

Big Island, HI: $32,033

–
1 bedroom

73 listings

$24,561

Big Island, HI: $29,551

11.3%

Big Island, HI: 10.1%

2 bedrooms

130 listings

$30,857

Big Island, HI: $43,965

8.9%

Big Island, HI: 8.6%

3 bedrooms

73 listings

$47,192

Big Island, HI: $66,713

9.4%

Big Island, HI: 9.8%

4+ bedrooms

35 listings

$76,305

Big Island, HI: $123,587

10.1%

Big Island, HI: 11.3%

How does Hilo Area compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Hilo Area, the Big Island, HI market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Hilo Area

This area

341 listings

$36,81359%$3109.6%
Big Island, HI market

6,893 listings

$51,94655%$5279.4%
Keaʻau–Volcano Corridor

325 listings

$31,89860%$26711.4%
Hawaiian Paradise Park

243 listings

$34,78059%$3019.7%
Hāmākua Coast

140 listings

$44,90254%$42110.1%
Puna Coast

218 listings

$30,74556%$28312.3%

Where is Hilo Area?

The Big Island, HI market includes 12 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (341 in Hilo Area). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 3, 2026 and refresh monthly.

Why are these figures different from the Big Island, HI market page?

The market page summarizes all of Big Island, HI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

Related guides

  • Big Island, HI Airbnb market data
  • Best Airbnb neighborhoods to invest in Big Island

Go deeper on Hilo Area

With BNBCalc Markets, compare Hilo Area by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore Hilo AreaReveal any property's Airbnb profitability