Mount Pleasant and Southern Isabella Country, Bay City Airbnb revenue and occupancy data
What Airbnb listings in Mount Pleasant and Southern Isabella Country earn, how often they're booked, and how that compares with the rest of Bay City, MI.
Over the past 12 months, regularly available listings in Mount Pleasant and Southern Isabella Country earned $20,576 on average, were booked for 55% of the nights they were open, and averaged $194 a night. The median gross yield, before expenses, is 17.0%.
Yearly revenue
$20,576
Occupancy
55%
Nightly rate
$194
Gross yield
17.0%
before expenses
Median of 28 listings
Active listings
39
My take on Mount Pleasant and Southern Isabella Country
Mount Pleasant and Southern Isabella Country calls for a local pricing assumption: the average nightly rate is $194, versus $270 across the wider Bay City, MI market. Listings book a higher share of available nights than the market, at 55%, but average trailing-year booking revenue is lower at $20,576. A purchase that only works at the wider market's nightly rate needs comparable listings that support that pricing. Higher occupancy alone is not evidence that a property can command a higher rate.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Mount Pleasant and Southern Isabella Country?
Regularly available Airbnb listings in Mount Pleasant and Southern Isabella Country earned an average of $20,576 over the past 12 months. That is 18% less than the Bay City, MI average of $25,138. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Mount Pleasant and Southern Isabella Country?
Listings in Mount Pleasant and Southern Isabella Country were booked for an average of 55% of the nights they were open for booking over the past 12 months. That is 4 points higher than the Bay City, MI average of 51%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Mount Pleasant and Southern Isabella Country?
The average nightly rate in Mount Pleasant and Southern Isabella Country was $194 over the past 12 months, including cleaning fees. That is 28% lower than the Bay City, MI average of $270.
Is an Airbnb in Mount Pleasant and Southern Isabella Country profitable?
For homes with a matched home value, the median room-revenue potential in Mount Pleasant and Southern Isabella Country is $32,553 a year and the median gross yield is 17.0%. Gross yield is 0.8 points lower than the Bay City, MI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Mount Pleasant and Southern Isabella Country by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Bay City, MI figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 6 listings | $15,731 Bay City, MI: $15,305 | Not enough data Bay City, MI: 33.8% |
| 2 bedrooms 25 listings | $20,226 Bay City, MI: $19,987 | 21.4% Bay City, MI: 17.9% |
| 3 bedrooms 8 listings | $25,304 Bay City, MI: $27,341 | 14.5% Bay City, MI: 17.1% |
How does Mount Pleasant and Southern Isabella Country compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Mount Pleasant and Southern Isabella Country This area 39 listings | $20,576 | 55% | $194 | 17.0% |
| Bay City, MI market 468 listings | $25,138 | 51% | $270 | 17.8% |
| Midland and Tittabawassee River Country 83 listings | $23,628 | 56% | $213 | 16.7% |
| Bay City and Bay County River Country 91 listings | $22,990 | 50% | $219 | 18.9% |
| Saginaw and Western County Country 32 listings | $17,671 | 52% | $190 | 21.2% |
| Frankenmuth and Birch Run Country 56 listings | $35,917 | 48% | $392 | 17.4% |
Where is Mount Pleasant and Southern Isabella Country?
The Bay City, MI market includes 10 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (39 in Mount Pleasant and Southern Isabella Country). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of October 27, 2026 and refresh monthly.
Why are these figures different from the Bay City, MI market page?
The market page summarizes all of Bay City, MI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Mount Pleasant and Southern Isabella Country
With BNBCalc Markets, compare Mount Pleasant and Southern Isabella Country by bedroom count and performance level, see home prices, and browse its listings on the map.