What Airbnb listings in Bay City and Bay County River Country earn, how often they're booked, and how that compares with the rest of Bay City, MI.

Over the past 12 months, regularly available listings in Bay City and Bay County River Country earned $22,990 on average, were booked for 50% of the nights they were open, and averaged $219 a night. The median gross yield, before expenses, is 18.9%.
Yearly revenue
$22,990
Occupancy
50%
Nightly rate
$219
Gross yield
18.9%
before expenses
Median of 67 listings
Active listings
91
Bay City and Bay County River Country has a modestly higher potential gross yield than the wider market despite lower annual room-revenue potential. Median annual room-revenue potential is $29,184, compared with $34,329 across Bay City, MI. Median potential gross yield is 18.9% versus 17.8%.
For an investor, that argues against dismissing the area solely for its lower revenue potential. Yield adds home-value context, but it remains before expenses, financing and taxes. The higher percentage does not establish a larger annual profit; a specific property's asking price and expense budget still need to work with its expected revenue.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
Regularly available Airbnb listings in Bay City and Bay County River Country earned an average of $22,990 over the past 12 months. That is 9% less than the Bay City, MI average of $25,138. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
Listings in Bay City and Bay County River Country were booked for an average of 50% of the nights they were open for booking over the past 12 months. That is 1 points lower than the Bay City, MI average of 51%. Nights a host blocked off don't count.
The average nightly rate in Bay City and Bay County River Country was $219 over the past 12 months, including cleaning fees. That is 19% lower than the Bay City, MI average of $270.
For homes with a matched home value, the median room-revenue potential in Bay City and Bay County River Country is $29,184 a year and the median gross yield is 18.9%. Gross yield is 1.1 points higher than the Bay City, MI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityOne-bedroom homes have the highest gross yield in Bay City and Bay County River Country, at 32.8%. The table shows average yearly revenue and median gross yield for each home size, with the Bay City, MI figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| Studio 7 listings | $11,346 Bay City, MI: $13,738 | – |
| 1 bedroom 17 listings | $16,278 Bay City, MI: $15,305 | 32.8% Bay City, MI: 33.8% |
| 2 bedrooms 29 listings | $17,924 Bay City, MI: $19,987 | 17.8% Bay City, MI: 17.9% |
| 3 bedrooms 22 listings | $28,592 Bay City, MI: $27,341 | 18.2% Bay City, MI: 17.1% |
| 4+ bedrooms 16 listings | $36,696 Bay City, MI: $39,639 | 18.5% Bay City, MI: 16.9% |
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Bay City and Bay County River Country This area 91 listings | $22,990 | 50% | $219 | 18.9% |
| Bay City, MI market 468 listings | $25,138 | 51% | $270 | 17.8% |
| Saginaw and Western County Country 32 listings | $17,671 | 52% | $190 | 21.2% |
| Midland and Tittabawassee River Country 83 listings | $23,628 | 56% | $213 | 16.7% |
| Frankenmuth and Birch Run Country 56 listings | $35,917 | 48% | $392 | 17.4% |
| Caseville and Western Thumb Coast Country 62 listings | $26,852 | 48% | $349 | 19.0% |
The Bay City, MI market includes 10 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
It is the average price per booked night over the past 12 months, including cleaning fees.
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (91 in Bay City and Bay County River Country). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
Figures are current as of October 27, 2026 and refresh monthly.
The market page summarizes all of Bay City, MI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
With BNBCalc Markets, compare Bay City and Bay County River Country by bedroom count and performance level, see home prices, and browse its listings on the map.