Bay City and Bay County River Country, MI Airbnb revenue and occupancy data

What Airbnb listings in Bay City and Bay County River Country earn, how often they're booked, and how that compares with the rest of Bay City, MI.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in Bay City and Bay County River Country earned $22,990 on average, were booked for 50% of the nights they were open, and averaged $219 a night. The median gross yield, before expenses, is 18.9%.

Yearly revenue

$22,990

Occupancy

50%

Nightly rate

$219

Gross yield

18.9%

before expenses

Median of 67 listings

Active listings

91

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My take on Bay City and Bay County River Country

Bay City and Bay County River Country has a modestly higher potential gross yield than the wider market despite lower annual room-revenue potential. Median annual room-revenue potential is $29,184, compared with $34,329 across Bay City, MI. Median potential gross yield is 18.9% versus 17.8%.

For an investor, that argues against dismissing the area solely for its lower revenue potential. Yield adds home-value context, but it remains before expenses, financing and taxes. The higher percentage does not establish a larger annual profit; a specific property's asking price and expense budget still need to work with its expected revenue.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in Bay City and Bay County River Country?

Regularly available Airbnb listings in Bay City and Bay County River Country earned an average of $22,990 over the past 12 months. That is 9% less than the Bay City, MI average of $25,138. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Bay City and Bay County River Country?

Listings in Bay City and Bay County River Country were booked for an average of 50% of the nights they were open for booking over the past 12 months. That is 1 points lower than the Bay City, MI average of 51%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Bay City and Bay County River Country?

The average nightly rate in Bay City and Bay County River Country was $219 over the past 12 months, including cleaning fees. That is 19% lower than the Bay City, MI average of $270.

Is an Airbnb in Bay City and Bay County River Country profitable?

For homes with a matched home value, the median room-revenue potential in Bay City and Bay County River Country is $29,184 a year and the median gross yield is 18.9%. Gross yield is 1.1 points higher than the Bay City, MI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in Bay City and Bay County River Country by bedroom count?

One-bedroom homes have the highest gross yield in Bay City and Bay County River Country, at 32.8%. The table shows average yearly revenue and median gross yield for each home size, with the Bay City, MI figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Bay City and Bay County River Country, with Bay City, MI figures
BedroomsYearly revenueGross yield
Studio

7 listings

$11,346

Bay City, MI: $13,738

–
1 bedroom

17 listings

$16,278

Bay City, MI: $15,305

32.8%

Bay City, MI: 33.8%

2 bedrooms

29 listings

$17,924

Bay City, MI: $19,987

17.8%

Bay City, MI: 17.9%

3 bedrooms

22 listings

$28,592

Bay City, MI: $27,341

18.2%

Bay City, MI: 17.1%

4+ bedrooms

16 listings

$36,696

Bay City, MI: $39,639

18.5%

Bay City, MI: 16.9%

How does Bay City and Bay County River Country compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Bay City and Bay County River Country, the Bay City, MI market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Bay City and Bay County River Country

This area

91 listings

$22,99050%$21918.9%
Bay City, MI market

468 listings

$25,13851%$27017.8%
Saginaw and Western County Country

32 listings

$17,67152%$19021.2%
Midland and Tittabawassee River Country

83 listings

$23,62856%$21316.7%
Frankenmuth and Birch Run Country

56 listings

$35,91748%$39217.4%
Caseville and Western Thumb Coast Country

62 listings

$26,85248%$34919.0%

Where is Bay City and Bay County River Country?

The Bay City, MI market includes 10 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (91 in Bay City and Bay County River Country). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of October 27, 2026 and refresh monthly.

Why are these figures different from the Bay City, MI market page?

The market page summarizes all of Bay City, MI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

Related guides

  • Bay City, MI Airbnb market data
  • Best Airbnb neighborhoods to invest in Bay City

Go deeper on Bay City and Bay County River Country

With BNBCalc Markets, compare Bay City and Bay County River Country by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore Bay City and Bay County River CountryReveal any property's Airbnb profitability