Bethel Area, Augusta Airbnb revenue and occupancy data
What Airbnb listings in Bethel Area earn, how often they're booked, and how that compares with the rest of Augusta, ME.
Over the past 12 months, regularly available listings in Bethel Area earned $44,350 on average, were booked for 46% of the nights they were open, and averaged $482 a night. The median gross yield, before expenses, is 10.1%.
Yearly revenue
$44,350
Occupancy
46%
Nightly rate
$482
Gross yield
10.1%
before expenses
Median of 116 listings
Active listings
234
My take on Bethel Area
Bethel Area has a revenue advantage, not an area-wide yield advantage. Average trailing-year booking revenue is $44,350, compared with $30,868 across Augusta, ME. Median potential gross yield is lower at 10.1%, versus 11.2%, before expenses, financing and taxes.
The four-or-more-bedroom group breaks that pattern: its average booking revenue and median potential gross yield both exceed the market figures for the same bedroom group. Median potential gross yield for these homes is 11.8%. The stronger revenue figures therefore need bedroom-specific purchase-price context, rather than being treated as a uniform investment advantage.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Bethel Area?
Regularly available Airbnb listings in Bethel Area earned an average of $44,350 over the past 12 months. That is 44% more than the Augusta, ME average of $30,868. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Bethel Area?
Listings in Bethel Area were booked for an average of 46% of the nights they were open for booking over the past 12 months. That is 5 points lower than the Augusta, ME average of 51%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Bethel Area?
The average nightly rate in Bethel Area was $482 over the past 12 months, including cleaning fees. That is 30% higher than the Augusta, ME average of $370.
Is an Airbnb in Bethel Area profitable?
For homes with a matched home value, the median room-revenue potential in Bethel Area is $50,205 a year and the median gross yield is 10.1%. Gross yield is 1.1 points lower than the Augusta, ME median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Bethel Area by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Augusta, ME figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 1 bedroom 28 listings | $20,289 Augusta, ME: $20,338 | Not enough data Augusta, ME: 10.6% |
| 2 bedrooms 49 listings | $27,015 Augusta, ME: $24,212 | 8.1% Augusta, ME: 10.8% |
| 3 bedrooms 64 listings | $38,076 Augusta, ME: $32,587 | 10.9% Augusta, ME: 12.1% |
| 4+ bedrooms 91 listings | $66,000 Augusta, ME: $52,282 | 11.8% Augusta, ME: 11.0% |
How does Bethel Area compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Bethel Area This area 234 listings | $44,350 | 46% | $482 | 10.1% |
| Augusta, ME market 2,009 listings | $30,868 | 51% | $370 | 11.2% |
| Oxford Hills 75 listings | $34,453 | 55% | $418 | 15.5% |
| Newry Area 139 listings | $46,582 | 43% | $605 | 10.2% |
| Fryeburg & Western Lakes 101 listings | $29,455 | 50% | $344 | 11.6% |
| Farmington & Rumford Country 96 listings | $26,460 | 52% | $284 | 16.1% |
Where is Bethel Area?
The Augusta, ME market includes 15 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (234 in Bethel Area). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Augusta, ME market page?
The market page summarizes all of Augusta, ME from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Bethel Area
With BNBCalc Markets, compare Bethel Area by bedroom count and performance level, see home prices, and browse its listings on the map.