Rogers City and Presque Isle Coast, Alpena Airbnb revenue and occupancy data
What Airbnb listings in Rogers City and Presque Isle Coast earn, how often they're booked, and how that compares with the rest of Alpena, MI.
Over the past 12 months, regularly available listings in Rogers City and Presque Isle Coast earned $26,273 on average, were booked for 51% of the nights they were open, and averaged $315 a night. The median gross yield, before expenses, is 20.8%.
Yearly revenue
$26,273
Occupancy
51%
Nightly rate
$315
Gross yield
20.8%
before expenses
Median of 20 listings
Active listings
41
My take on Rogers City and Presque Isle Coast
Rogers City and Presque Isle Coast has a median potential gross yield of 20.8%, well above the wider market's 16.3%. That figure is before expenses, financing and taxes, not a take-home return.
Keep the revenue measures separate. Median annual room-revenue potential is $43,123, while average trailing-year booking revenue is $26,273. Potential comes from a different matched home-value sample. The gap is not evidence of future revenue growth.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Rogers City and Presque Isle Coast?
Regularly available Airbnb listings in Rogers City and Presque Isle Coast earned an average of $26,273 over the past 12 months. That is 10% more than the Alpena, MI average of $23,829. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Rogers City and Presque Isle Coast?
Listings in Rogers City and Presque Isle Coast were booked for an average of 51% of the nights they were open for booking over the past 12 months. That is 2 points higher than the Alpena, MI average of 49%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Rogers City and Presque Isle Coast?
The average nightly rate in Rogers City and Presque Isle Coast was $315 over the past 12 months, including cleaning fees. That is 13% higher than the Alpena, MI average of $279.
Is an Airbnb in Rogers City and Presque Isle Coast profitable?
For homes with a matched home value, the median room-revenue potential in Rogers City and Presque Isle Coast is $43,123 a year and the median gross yield is 20.8%. Gross yield is 4.5 points higher than the Alpena, MI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Rogers City and Presque Isle Coast by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Alpena, MI figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 2 bedrooms 11 listings | $22,080 Alpena, MI: $19,383 | Not enough data Alpena, MI: 15.2% |
| 3 bedrooms 20 listings | $30,066 Alpena, MI: $27,278 | 16.9% Alpena, MI: 17.3% |
| 4+ bedrooms 7 listings | $27,793 Alpena, MI: $36,277 | Not enough data Alpena, MI: 17.5% |
How does Rogers City and Presque Isle Coast compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Rogers City and Presque Isle Coast This area 41 listings | $26,273 | 51% | $315 | 20.8% |
| Alpena, MI market 599 listings | $23,829 | 49% | $279 | 16.3% |
| Alpena and Long Lake Country 48 listings | $26,462 | 45% | $279 | 19.2% |
| Cheboygan and Inland Waterway 60 listings | $26,373 | 51% | $322 | 18.3% |
| Harrisville and Alcona Coast 59 listings | $21,614 | 49% | $264 | 12.4% |
| Oscoda and Au Sable 100 listings | $22,834 | 50% | $269 | 16.9% |
Where is Rogers City and Presque Isle Coast?
The Alpena, MI market includes 13 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (41 in Rogers City and Presque Isle Coast). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Alpena, MI market page?
The market page summarizes all of Alpena, MI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Rogers City and Presque Isle Coast
With BNBCalc Markets, compare Rogers City and Presque Isle Coast by bedroom count and performance level, see home prices, and browse its listings on the map.