Alpena and Long Lake Country, MI Airbnb revenue and occupancy data
What Airbnb listings in Alpena and Long Lake Country earn, how often they're booked, and how that compares with the rest of Alpena, MI.
Over the past 12 months, regularly available listings in Alpena and Long Lake Country earned $26,462 on average, were booked for 45% of the nights they were open, and averaged $279 a night. The median gross yield, before expenses, is 19.2%.
Yearly revenue
$26,462
Occupancy
45%
Nightly rate
$279
Gross yield
19.2%
before expenses
Median of 41 listings
Active listings
48
My take on Alpena and Long Lake Country
Alpena and Long Lake Country averages $26,462 in trailing-year booking revenue, above $23,829 in the wider Alpena, MI market, while occupancy is lower. The booked share of available nights is 45%, compared with 49% across the market.
Nightly rates are nearly identical, so the revenue gap should not be read as evidence of stronger pricing or fuller calendars. For a property-level comparison, check how many nights comparable listings make available. Occupancy measures bookings against available nights, not necessarily the full year, and the area averages do not establish what causes the revenue difference.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Alpena and Long Lake Country?
Regularly available Airbnb listings in Alpena and Long Lake Country earned an average of $26,462 over the past 12 months. That is 11% more than the Alpena, MI average of $23,829. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Alpena and Long Lake Country?
Listings in Alpena and Long Lake Country were booked for an average of 45% of the nights they were open for booking over the past 12 months. That is 4 points lower than the Alpena, MI average of 49%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Alpena and Long Lake Country?
The average nightly rate in Alpena and Long Lake Country was $279 over the past 12 months, including cleaning fees. That is about the same as the Alpena, MI average of $279.
Is an Airbnb in Alpena and Long Lake Country profitable?
For homes with a matched home value, the median room-revenue potential in Alpena and Long Lake Country is $37,001 a year and the median gross yield is 19.2%. Gross yield is 2.9 points higher than the Alpena, MI median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Alpena and Long Lake Country by bedroom count?
The table shows average yearly revenue and median gross yield for each home size, with the Alpena, MI figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| 2 bedrooms 12 listings | $20,499 Alpena, MI: $19,383 | 17.7% Alpena, MI: 15.2% |
| 3 bedrooms 26 listings | $29,714 Alpena, MI: $27,278 | 19.8% Alpena, MI: 17.3% |
| 4+ bedrooms 6 listings | $32,496 Alpena, MI: $36,277 | Not enough data Alpena, MI: 17.5% |
How does Alpena and Long Lake Country compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Alpena and Long Lake Country This area 48 listings | $26,462 | 45% | $279 | 19.2% |
| Alpena, MI market 599 listings | $23,829 | 49% | $279 | 16.3% |
| Rogers City and Presque Isle Coast 41 listings | $26,273 | 51% | $315 | 20.8% |
| Harrisville and Alcona Coast 59 listings | $21,614 | 49% | $264 | 12.4% |
| Cheboygan and Inland Waterway 60 listings | $26,373 | 51% | $322 | 18.3% |
| Oscoda and Au Sable 100 listings | $22,834 | 50% | $269 | 16.9% |
Where is Alpena and Long Lake Country?
The Alpena, MI market includes 13 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (48 in Alpena and Long Lake Country). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Alpena, MI market page?
The market page summarizes all of Alpena, MI from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
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Go deeper on Alpena and Long Lake Country
With BNBCalc Markets, compare Alpena and Long Lake Country by bedroom count and performance level, see home prices, and browse its listings on the map.