Jackson and Wider Valley, Yellowstone National Park Airbnb revenue and occupancy data

What Airbnb listings in Jackson and Wider Valley earn, how often they're booked, and how that compares with the rest of Yellowstone National Park, WY.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in Jackson and Wider Valley earned $79,641 on average, were booked for 55% of the nights they were open, and averaged $780 a night. The median gross yield, before expenses, is 6.6%.

Yearly revenue

$79,641

Occupancy

55%

Nightly rate

$780

Gross yield

6.6%

before expenses

Median of 379 listings

Active listings

413

Explore Jackson and Wider Valley

My take on Jackson and Wider Valley

Jackson and Wider Valley averages $79,641 in trailing-year booking revenue, well above $44,814 for the wider market. But its median potential gross yield is 6.6%, below the market’s 7.5%. Higher booking revenue alone does not settle the purchase decision: potential gross yield puts estimated room revenue in the context of home value, before expenses, financing and taxes. Compare a candidate property’s expected revenue with its purchase price and costs rather than assuming the area’s revenue advantage carries through to returns.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in Jackson and Wider Valley?

Regularly available Airbnb listings in Jackson and Wider Valley earned an average of $79,641 over the past 12 months. That is 78% more than the Yellowstone National Park, WY average of $44,814. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Jackson and Wider Valley?

Listings in Jackson and Wider Valley were booked for an average of 55% of the nights they were open for booking over the past 12 months. That is 5 points higher than the Yellowstone National Park, WY average of 50%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Jackson and Wider Valley?

The average nightly rate in Jackson and Wider Valley was $780 over the past 12 months, including cleaning fees. That is 59% higher than the Yellowstone National Park, WY average of $491.

Is an Airbnb in Jackson and Wider Valley profitable?

For homes with a matched home value, the median room-revenue potential in Jackson and Wider Valley is $99,589 a year and the median gross yield is 6.6%. Gross yield is 0.9 points lower than the Yellowstone National Park, WY median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

Reveal any property's Airbnb profitability

How much do Airbnb hosts make in Jackson and Wider Valley by bedroom count?

One-bedroom homes have the highest gross yield in Jackson and Wider Valley, at 8.1%. The table shows average yearly revenue and median gross yield for each home size, with the Yellowstone National Park, WY figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Jackson and Wider Valley, with Yellowstone National Park, WY figures
BedroomsYearly revenueGross yield
Studio

9 listings

$59,470

Yellowstone National Park, WY: $25,558

–
1 bedroom

64 listings

$45,674

Yellowstone National Park, WY: $26,381

8.1%

Yellowstone National Park, WY: 8.4%

2 bedrooms

140 listings

$67,353

Yellowstone National Park, WY: $37,841

7.9%

Yellowstone National Park, WY: 7.5%

3 bedrooms

142 listings

$91,264

Yellowstone National Park, WY: $48,339

5.3%

Yellowstone National Park, WY: 7.3%

4+ bedrooms

58 listings

$121,453

Yellowstone National Park, WY: $67,086

3.8%

Yellowstone National Park, WY: 7.5%

How does Jackson and Wider Valley compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Jackson and Wider Valley, the Yellowstone National Park, WY market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Jackson and Wider Valley

This area

413 listings

$79,64155%$7806.6%
Yellowstone National Park, WY market

5,291 listings

$44,81450%$4917.5%
Moose Wilson Road

323 listings

$42,62949%$4693.1%
Driggs and Alta Country

423 listings

$36,98147%$4025.7%
Victor and South Teton Valley

240 listings

$35,25151%$4205.8%
Tetonia Country

89 listings

$47,23850%$5225.9%

Where is Jackson and Wider Valley?

The Yellowstone National Park, WY market includes 24 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (413 in Jackson and Wider Valley). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 3, 2026 and refresh monthly.

Why are these figures different from the Yellowstone National Park, WY market page?

The market page summarizes all of Yellowstone National Park, WY from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

Related guides

  • Yellowstone National Park, WY Airbnb market data
  • Best Airbnb neighborhoods to invest in Yellowstone National Park

Go deeper on Jackson and Wider Valley

With BNBCalc Markets, compare Jackson and Wider Valley by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore Jackson and Wider ValleyReveal any property's Airbnb profitability