Roanoke Valley, VA Airbnb revenue and occupancy data
What Airbnb listings in Roanoke Valley earn, how often they're booked, and how that compares with the rest of Roanoke, VA.
Over the past 12 months, regularly available listings in Roanoke Valley earned $24,443 on average, were booked for 52% of the nights they were open, and averaged $223 a night. The median gross yield, before expenses, is 14.4%.
Yearly revenue
$24,443
Occupancy
52%
Nightly rate
$223
Gross yield
14.4%
before expenses
Median of 106 listings
Active listings
201
My take on Roanoke Valley
Roanoke Valley has lower average booking revenue than the wider Roanoke, VA market: $24,443 over the trailing year versus $30,030. But its median potential gross yield is higher, at 14.4% versus 11.7%.
Those figures answer different questions. Trailing-year revenue describes past bookings, while potential gross yield relates estimated room revenue to home values in a separate matched sample. Yield is before expenses, financing and taxes, so a property still needs its own purchase-price and cost analysis.
Commentary uses groups of at least 20 listings. Tables may include smaller groups.
How much do Airbnb hosts make in Roanoke Valley?
Regularly available Airbnb listings in Roanoke Valley earned an average of $24,443 over the past 12 months. That is 19% less than the Roanoke, VA average of $30,030. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.
What is the Airbnb occupancy rate in Roanoke Valley?
Listings in Roanoke Valley were booked for an average of 52% of the nights they were open for booking over the past 12 months. That is 2 points higher than the Roanoke, VA average of 50%. Nights a host blocked off don't count.
How much does an Airbnb cost per night in Roanoke Valley?
The average nightly rate in Roanoke Valley was $223 over the past 12 months, including cleaning fees. That is 33% lower than the Roanoke, VA average of $333.
Is an Airbnb in Roanoke Valley profitable?
For homes with a matched home value, the median room-revenue potential in Roanoke Valley is $30,789 a year and the median gross yield is 14.4%. Gross yield is 2.7 points higher than the Roanoke, VA median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.
Reveal any property's Airbnb profitabilityHow much do Airbnb hosts make in Roanoke Valley by bedroom count?
One-bedroom homes have the highest gross yield in Roanoke Valley, at 22.0%. The table shows average yearly revenue and median gross yield for each home size, with the Roanoke, VA figure for the same size under each one.
| Bedrooms | Yearly revenue | Gross yield |
|---|---|---|
| Studio 5 listings | $16,564 Roanoke, VA: $14,901 | – |
| 1 bedroom 84 listings | $16,926 Roanoke, VA: $17,747 | 22.0% Roanoke, VA: 11.9% |
| 2 bedrooms 49 listings | $21,621 Roanoke, VA: $23,663 | 15.1% Roanoke, VA: 13.2% |
| 3 bedrooms 44 listings | $27,063 Roanoke, VA: $31,417 | 14.1% Roanoke, VA: 11.8% |
| 4+ bedrooms 19 listings | $60,958 Roanoke, VA: $49,635 | 10.3% Roanoke, VA: 8.9% |
How does Roanoke Valley compare with nearby areas?
Every row uses the same method and data date. Nearby areas link to their own pages.
| Area | Yearly revenue | Occupancy | Nightly rate | Gross yield |
|---|---|---|---|---|
| Roanoke Valley This area 201 listings | $24,443 | 52% | $223 | 14.4% |
| Roanoke, VA market 1,084 listings | $30,030 | 50% | $333 | 11.7% |
| Westlake & North Shore 63 listings | $29,436 | 44% | $393 | 9.3% |
| Blacksburg 90 listings | $38,281 | 52% | $463 | 12.4% |
| Moneta & Goodview 142 listings | $37,373 | 47% | $501 | 8.6% |
| Christiansburg 39 listings | $23,643 | 52% | $253 | 13.1% |
Where is Roanoke Valley?
The Roanoke, VA market includes 17 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it.
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About these figures
How is yearly revenue measured?
It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.
How is occupancy measured?
For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.
How is the nightly rate measured?
It is the average price per booked night over the past 12 months, including cleaning fees.
What is room-revenue potential?
It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.
What is gross yield?
For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.
Which listings are included?
Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (201 in Roanoke Valley). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.
How current is this data?
Figures are current as of November 3, 2026 and refresh monthly.
Why are these figures different from the Roanoke, VA market page?
The market page summarizes all of Roanoke, VA from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.
What can't these figures tell me?
They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.
Related guides
Go deeper on Roanoke Valley
With BNBCalc Markets, compare Roanoke Valley by bedroom count and performance level, see home prices, and browse its listings on the map.