West Prescott & Williamson Valley, AZ Airbnb revenue and occupancy data

What Airbnb listings in West Prescott & Williamson Valley earn, how often they're booked, and how that compares with the rest of Prescott, AZ.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in West Prescott & Williamson Valley earned $29,458 on average, were booked for 49% of the nights they were open, and averaged $284 a night. The median gross yield, before expenses, is 6.4%.

Yearly revenue

$29,458

Occupancy

49%

Nightly rate

$284

Gross yield

6.4%

before expenses

Median of 125 listings

Active listings

170

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My take on West Prescott & Williamson Valley

West Prescott & Williamson Valley has higher average booking revenue than the wider market, but a lower median potential gross yield. Trailing-year revenue averaged $29,458, versus $25,104 across Prescott, AZ; potential gross yield was 6.4% versus 6.8%, before expenses, financing and taxes.

Four-bedroom-and-larger listings are an exception to the area-level yield comparison: their median potential gross yield was 7.7%, above the wider market for that bedroom group.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in West Prescott & Williamson Valley?

Regularly available Airbnb listings in West Prescott & Williamson Valley earned an average of $29,458 over the past 12 months. That is 17% more than the Prescott, AZ average of $25,104. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in West Prescott & Williamson Valley?

Listings in West Prescott & Williamson Valley were booked for an average of 49% of the nights they were open for booking over the past 12 months. That is 2 points lower than the Prescott, AZ average of 51%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in West Prescott & Williamson Valley?

The average nightly rate in West Prescott & Williamson Valley was $284 over the past 12 months, including cleaning fees. That is 18% higher than the Prescott, AZ average of $240.

Is an Airbnb in West Prescott & Williamson Valley profitable?

For homes with a matched home value, the median room-revenue potential in West Prescott & Williamson Valley is $34,953 a year and the median gross yield is 6.4%. Gross yield is 0.4 points lower than the Prescott, AZ median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in West Prescott & Williamson Valley by bedroom count?

Homes with four or more bedrooms have the highest gross yield in West Prescott & Williamson Valley, at 7.7%. The table shows average yearly revenue and median gross yield for each home size, with the Prescott, AZ figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in West Prescott & Williamson Valley, with Prescott, AZ figures
BedroomsYearly revenueGross yield
1 bedroom

30 listings

$18,746

Prescott, AZ: $18,214

6.4%

Prescott, AZ: 6.9%

2 bedrooms

51 listings

$22,672

Prescott, AZ: $22,053

6.9%

Prescott, AZ: 7.2%

3 bedrooms

55 listings

$31,713

Prescott, AZ: $29,221

6.0%

Prescott, AZ: 6.1%

4+ bedrooms

31 listings

$48,568

Prescott, AZ: $40,333

7.7%

Prescott, AZ: 6.9%

How does West Prescott & Williamson Valley compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in West Prescott & Williamson Valley, the Prescott, AZ market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
West Prescott & Williamson Valley

This area

170 listings

$29,45849%$2846.4%
Prescott, AZ market

792 listings

$25,10451%$2406.8%
Prescott City

452 listings

$24,16751%$2306.9%
Prescott Valley & Dewey

134 listings

$23,57450%$2287.2%

Where is West Prescott & Williamson Valley?

The Prescott, AZ market includes 6 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover West Prescott and Williamson Valley together.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (170 in West Prescott & Williamson Valley). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 3, 2026 and refresh monthly.

Why are these figures different from the Prescott, AZ market page?

The market page summarizes all of Prescott, AZ from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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  • Best Airbnb neighborhoods to invest in Prescott

Go deeper on West Prescott & Williamson Valley

With BNBCalc Markets, compare West Prescott & Williamson Valley by bedroom count and performance level, see home prices, and browse its listings on the map.

Explore West Prescott & Williamson ValleyReveal any property's Airbnb profitability