Middle Beach & Open Sands, Panama City Beach Airbnb revenue and occupancy data

What Airbnb listings in Middle Beach & Open Sands earn, how often they're booked, and how that compares with the rest of Panama City Beach, FL.

Parker Place

Editorial direction

Parker Place

Co-founder & CTO, BNBCalc

Over the past 12 months, regularly available listings in Middle Beach & Open Sands earned $38,503 on average, were booked for 47% of the nights they were open, and averaged $398 a night. The median gross yield, before expenses, is 11.8%.

Yearly revenue

$38,503

Occupancy

47%

Nightly rate

$398

Gross yield

11.8%

before expenses

Median of 2,204 listings

Active listings

2,347

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My take on Middle Beach & Open Sands

Middle Beach & Open Sands averaged $38,503 in trailing-year booking revenue, below Panama City Beach, FL at $48,003. The gap is also worth checking against purchase price: one-bedroom properties have a median potential gross yield of 11.7%, compared with 13.7% for the market.

Every qualifying bedroom group also has lower average booking revenue than its market counterpart. For a one-bedroom purchase, local rental comparables are a better revenue starting point than the wider market average. Potential gross yield uses annual room-revenue potential and matched home values, before expenses, financing and taxes.

Commentary uses groups of at least 20 listings. Tables may include smaller groups.

How much do Airbnb hosts make in Middle Beach & Open Sands?

Regularly available Airbnb listings in Middle Beach & Open Sands earned an average of $38,503 over the past 12 months. That is 20% less than the Panama City Beach, FL average of $48,003. That is booking revenue including cleaning fees, before Airbnb fees, operating costs and taxes.

What is the Airbnb occupancy rate in Middle Beach & Open Sands?

Listings in Middle Beach & Open Sands were booked for an average of 47% of the nights they were open for booking over the past 12 months. That is 2 points lower than the Panama City Beach, FL average of 49%. Nights a host blocked off don't count.

How much does an Airbnb cost per night in Middle Beach & Open Sands?

The average nightly rate in Middle Beach & Open Sands was $398 over the past 12 months, including cleaning fees. That is 19% lower than the Panama City Beach, FL average of $493.

Is an Airbnb in Middle Beach & Open Sands profitable?

For homes with a matched home value, the median room-revenue potential in Middle Beach & Open Sands is $47,803 a year and the median gross yield is 11.8%. Gross yield is 1.0 points lower than the Panama City Beach, FL median. Gross yield is measured before expenses, financing and taxes, so profit depends on what you pay for a home and what it costs to run. Analyze the exact property before you buy.

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How much do Airbnb hosts make in Middle Beach & Open Sands by bedroom count?

Three-bedroom homes have the highest gross yield in Middle Beach & Open Sands, at 12.1%. The table shows average yearly revenue and median gross yield for each home size, with the Panama City Beach, FL figure for the same size under each one.

Average yearly revenue and median gross yield by bedroom count in Middle Beach & Open Sands, with Panama City Beach, FL figures
BedroomsYearly revenueGross yield
Studio

102 listings

$31,812

Panama City Beach, FL: $41,838

–
1 bedroom

576 listings

$30,330

Panama City Beach, FL: $32,444

11.7%

Panama City Beach, FL: 13.7%

2 bedrooms

1,025 listings

$36,997

Panama City Beach, FL: $38,732

11.8%

Panama City Beach, FL: 12.3%

3 bedrooms

506 listings

$41,935

Panama City Beach, FL: $48,872

12.1%

Panama City Beach, FL: 13.1%

4+ bedrooms

138 listings

$76,173

Panama City Beach, FL: $87,888

11.7%

Panama City Beach, FL: 12.2%

How does Middle Beach & Open Sands compare with nearby areas?

Every row uses the same method and data date. Nearby areas link to their own pages.

Average yearly revenue, occupancy and nightly rate, and median gross yield, in Middle Beach & Open Sands, the Panama City Beach, FL market and nearby areas
AreaYearly revenueOccupancyNightly rateGross yield
Middle Beach & Open Sands

This area

2,347 listings

$38,50347%$39811.8%
Panama City Beach, FL market

19,048 listings

$48,00349%$49312.8%
Long Beach

3,774 listings

$36,12149%$35813.5%
Pier Park & West Beach

3,045 listings

$40,08448%$41111.3%
Panama City

102 listings

$30,15353%$28717.1%
Grand Lagoon & Thomas Drive

2,601 listings

$41,72249%$44513.7%

Where is Middle Beach & Open Sands?

The Panama City Beach, FL market includes 13 areas based on local neighborhood and city boundaries. Each listing is counted in the area containing it. Figures cover Middle Beach and Open Sands together.

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About these figures

How is yearly revenue measured?

It is the average booking revenue a regularly available listing earned over the past 12 months, including cleaning fees and before Airbnb fees, operating costs and taxes. It is an estimate, not verified host payouts.

How is occupancy measured?

For each listing, BNBCalc divides the nights booked by the nights it was open for booking over the past 12 months, then averages the results. Nights a host blocked off are left out.

How is the nightly rate measured?

It is the average price per booked night over the past 12 months, including cleaning fees.

What is room-revenue potential?

It estimates what a listing would earn in a year from its nightly rates if it were available all year at its expected occupancy, based on its last 12 months of bookings. It excludes cleaning fees. It is an estimate, not income a host received.

What is gross yield?

For each listing, BNBCalc divides its room-revenue potential by an estimated value for a home with the same ZIP code and bedroom count, then reports the median. It is measured before expenses, financing and taxes, so it is not profit or a full return on investment.

Which listings are included?

Yearly revenue, occupancy and nightly rate cover listings of every type and size that were open for booking at least 127 nights over the past year (2,347 in Middle Beach & Open Sands). Room-revenue potential and gross yield cover entire homes with one to five bedrooms that were also booked for at least 30% of their open nights and have a matched home value. BNBCalc shows no figure for an area with fewer than 5 qualifying listings.

How current is this data?

Figures are current as of November 3, 2026 and refresh monthly.

Why are these figures different from the Panama City Beach, FL market page?

The market page summarizes all of Panama City Beach, FL from a separate monthly market dataset. This page averages the individual listings in each area, so the two can differ. Use this page to compare areas with each other.

What can't these figures tell me?

They don't include operating costs, financing, taxes, insurance or the price of a specific home, and they don't show whether short-term rentals are allowed. Check local rules and analyze the exact property before you buy.

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Go deeper on Middle Beach & Open Sands

With BNBCalc Markets, compare Middle Beach & Open Sands by bedroom count and performance level, see home prices, and browse its listings on the map.

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